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BUSN 603 Market Policies and Practices 1.0 Credit
This course provides a comprehensive introduction to project management, client based consulting engagements, research techniques and the skills required to solve unstructured business problems. The frameworks, methods, and opportunities to practice will improve participant’s decision-making skills in their current roles, as well as provide a strong critical thinking discipline that will assist them in their ongoing and future program coursework. This course acts as a springboard to Master of Science practicum experiences which give students an introduction to marketing research.
Repeat Status: Not repeatable for credit
