Minor in Television Industry and Enterprise

Students with a 3.0 or higher G.P.A. may apply for the TV Industry & Enterprise minor program. Once accepted, they take 21.0 credits of required courses that provide a basic foundation in the historical, financial, and programming elements of the television industry. The remaining 6.0 credits of study provide students the opportunity to have more hands-on production experience and/or to delve more deeply into the academic study of a specific area of interest.

Required Courses
TVIE 180TV Industry Overview3.0
TVIE 280Research, Sales and Programming3.0
TVIE 285Media Law and Ethics3.0
TVIE 290Introduction to Money and the Media3.0
TVST 260History of Television3.0
One of the following courses:3.0
History of TV Journalism
Art of TV Comedy
Art of TV Drama
Three of the following courses:9.0
Strategic Management for Entertainment and Arts Management
Media and Entertainment Business
Promotion, Press and Publicity
Basic Shooting and Lighting
Basic Editing
Basic Sound
Screenwriting I
Special Topics: TVIE
TV Studio: Basic Operations
TV Studio: Live Directing
TV Studio: Comedy
TV Studio: Drama
TV Studio: Advanced Live Directing
Producing for Television
Total Credits27.0

Courses

TVIE 180 TV Industry Overview 3.0 Credits

The TV industry (broadcast, cable, satellite and internet) is explored. Topics examined include station and network relations, production, support systems, sales and promotion, revenue streams (advertiser, subscriber and hybrid), financial and legal systems that control TV, and program formats including TV content distributed by Internet, Wifi and mobile.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Not repeatable for credit

TVIE 280 Research, Sales and Programming 3.0 Credits

Research, sales and programming are the core of the TV industry. Students examine the selling environment; the research process; the meaning of "audience"; metrics; the sales process; market analysis; program pomotion; and broadcast, cable, radio, and interactive media sales. Formats, day parts, scheduling, linkages and promotions are also explored.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Not repeatable for credit
Prerequisites: TVIE 180 [Min Grade: D]

TVIE 285 Media Law and Ethics 3.0 Credits

This course studies the intersection of media law and ethics. Included are: current legal issues in old and new media industries, the First Amendment, Congress and the FCC, licensing and regulation of media businesses, intellectual property and rights acquisition, and the foundation for ethical actions that result from multiple cross-pressures.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Not repeatable for credit
Prerequisites: TVIE 180 [Min Grade: D] or EAM 130 [Min Grade: D]

TVIE 290 Introduction to Money and the Media 3.0 Credits

This course focuses on the economics of various segments of the media business, with an emphasis on television through its past, present and future incarnations. Instruction will focus on the business models for various media, and case studies of financial decisions faced by media companies.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Not repeatable for credit

TVIE 365 Special Topics: TVIE 3.0 Credits

This is a Special Topic course in the TV Industry & Enterprise Track that will have roatating topics that address current interests in the field.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Can be repeated 6 times for 18 credits

TVIE 390 Practicum: Promotions 3.0 Credits

Students learn the art of promotions through industry placements, including DUTV. Students will produce promos for TV shows, create on-air branding elements for stations, design promotion materials, and complete other tasks related to promotions.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Can be repeated 6 times for 18 credits
Prerequisites: FMVD 110 [Min Grade: D] and FMVD 115 [Min Grade: D] and FMVD 120 [Min Grade: D] and TVIE 180 [Min Grade: D] and TVIE 280 [Min Grade: D]

TVIE 391 Practicum: Programming 3.0 Credits

Students learn the art of programming a television station through industry placements, including DUTV. Students will aid in programming negotation and acquisition, log and systems preparation, and other programming related duties.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Can be repeated 6 times for 18 credits
Prerequisites: FMVD 110 [Min Grade: D] and FMVD 115 [Min Grade: D] and FMVD 120 [Min Grade: D] and TVIE 180 [Min Grade: D] and TVIE 280 [Min Grade: D]

TVIE 392 Practicum: New Media Management 3.0 Credits

Students learn the operation of new media enterprises through industry placements, including DUTV. Students will develop ways to develop, promote, and disseminate new media content related to the television industry.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Can be repeated 6 times for 18 credits
Prerequisites: DIGM 100 [Min Grade: D] and DIGM 240 [Min Grade: D] and FMVD 110 [Min Grade: D] and FMVD 115 [Min Grade: D] and FMVD 120 [Min Grade: D] and TVIE 180 [Min Grade: D] and TVIE 280 [Min Grade: D]

TVIE 399 Independent Project in TV Industry and Enterprise 0.5-12.0 Credits

This course offers students the opportunity to do an Independent Project in TV Industry & Enterprise.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Can be repeated 6 times for 18 credits

TVIE 480 TV Professions and Business 3.0 Credits

An exploration of professions and opportunities for entrepreneurship in the TV industry through readings and guest lectures. After student assess their research, skills, and talents, they will research professional and business opportunities that match their future aspirations.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is TELE and classification is Junior or Senior.

TVIE 495 Senior Project: TV Enterprise I 3.0 Credits

This is the first course in a 3 course sequence for senior project in the TV Industry & Enterprise Track. Students will survey market opportunities, look at the competition and design a plan for new product development.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is TELE and classification is Senior.

TVIE 496 Senior Project: TV Enterprise II 3.0 Credits

This is the second course in a 3 course sequence for senior project in the TV Industry & Enterprise Track. Students will survey market opportunities, look at the competition and design a plan for new product development.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is TELE and classification is Senior.

TVIE 497 Senior Project: TV Enterprise III 3.0 Credits

This is the third course in a 3 course sequence for senior project in the TV Industry & Enterprise Track. Students will survey market opportunities, look at the competition and design a plan for new product development.

College/Department: Antoinette Westphal College of Media Arts & Design
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is TELE and classification is Senior.

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