Sport Business BSBA

Degree Awarded: BS in Business Administration (BSBA)
Minimum Required Credits: 122.0
Co-op Option: Three Co-op, Two Co-op, One Co-op, No Co-op
Classification of Instructional Programs (CIP) code: 52.0299
Standard Occupational Classification (SOC) code: 25-1193

About the Program

Sport Business majors develop a comprehensive foundation in core business disciplines—including economics, statistics, accounting, marketing, business law, organizational behavior, and management—while learning to apply these principles to the sport industry. Students examine the structure and governance of sport organizations, legal and regulatory frameworks, media relationships, and the broader social and cultural impact of sport. Graduates strengthen analytical thinking, ethical reasoning, strategic decision-making, and professional communication skills. They learn to evaluate industry trends, navigate legal and societal considerations, and apply business knowledge to complex challenges across the global sport marketplace.

Students engage directly with the business of sport through applied coursework, case analysis, and industry-informed projects. Classes emphasize real-world problem solving, critical discussion of contemporary issues, and the integration of media, law, and social responsibility into sport business decision-making. Exposure to guest speakers and industry professionals provides insight into emerging trends and evolving career opportunities. Students may further customize their academic experience through electives and minors in areas such as marketing, legal studies, entrepreneurship, or sport media production, aligning their coursework with specific professional goals.

Graduates are prepared for careers with professional sport teams, collegiate athletic departments, sport media organizations, marketing and sponsorship firms, governing bodies, and related agencies. Career opportunities include roles in marketing and communications, operations, compliance, media relations, and administration. The program also provides strong preparation for graduate study in sport management, business, law, or related fields.

Housed in the AACSB-accredited LeBow College of Business, the Sport Business program combines rigorous business education with Drexel's experiential learning model. Through cooperative education (Co-op), students gain up to 18 months of full-time professional experience with sport organizations, agencies, and related businesses. This integration of academic rigor, industry engagement, and Co-op experience prepares graduates to enter the workforce with practical expertise and a well-rounded understanding of the economic, legal, media, and social dimensions of sport.

Additional Information

For more information please contact the LeBow College of Business

Admission Requirements

Same as Drexel admission requirements.

Degree Requirements

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A complete list of eligible Introductory Core Competency courses can be found here.

Program Learning Outcomes

Upon degree completion, our students will be able to:
1 – Core Business Knowledge
Apply core business and quantitative concepts to analyze organizational challenges and make data-informed decisions.

2 – Business Problem Solving
Evaluate business problems and alternatives using relevant information and technology to justify actionable solutions and strategies.

3 – Communication & Collaboration
Communicate and collaborate effectively using digital tools across written, verbal, and visual formats.

4 – Professionalism & Career Readiness
Demonstrate professional behaviors and career-readiness competencies required for effective participation in workplace environments.