Entertainment and Arts Management BS
Degree Awarded: Bachelor of Science (BS)
Minimum Required Credits: 122
Co-op Option(s): One Co-op, No Co-op
Classification of Instructional Programs (CIP) code: 50.1001
Standard Occupational Classification (SOC) code: 11-9199, 13-1011
About the Program
The Entertainment & Arts Management (EAM) program at Drexel University is a nationally ranked, international leader in teaching the business of entertainment, including live performance, recorded media, and visual arts management. Our unique program is a business degree focused specifically on the entertainment and arts sectors. Coursework in the EAM program includes a wide selection of specialized classes, experiential learning opportunities, and a built-in business minor in partnership with LeBow College of Business. Unlike other undergraduate programs in this field, students are not required to choose commercial or nonprofit. Our philosophy is to prepare students for leadership careers in the vast world or arts and entertainment. This gives EAM students increased flexibility when choosing their career paths, and a distinct professional advantage in today's ever-changing arts and entertainment industries. Our overall goal is to prepare students for leadership roles in the entertainment and arts fields by giving them a broad understanding of the business of entertainment and expert advice and insight from practicing professionals.
Students who complete the Entertainment & Arts Management program may also choose to pursue a graduate degree at Drexel University's Westphal College in Television & Media Management or Arts Administration. Students who apply to the MS in Arts Administration and graduate with a 3.5 GPA in the last two years of the program are automatically accepted into the MS program. Other graduate degrees within the college are available to students as well.
Additional Information
For more information about this program, please contact the Antoinette Westphal College of Media Arts and Design.
Degree Requirements
| University Requirements | ||
| EXP 1001 | Introduction to Experiential Learning | 3.0 |
| WRIT 1100 | Composition and Rhetoric I | 3.0 |
| or WRIT 1110 | English Composition I | |
| WRIT 1200 | Composition and Rhetoric II | 3.0 |
| or WRIT 1210 | English Composition II | |
| Introductory Core Competencies 1 | ||
| Select one course from each of the three (3) categories | 6.0 | |
Introductory: Inquire and Analyze | ||
Introductory: Collaborate and Integrate | ||
Introductory: Apply and Engage-satified by Making and Storytelling-Creative Process in the College Requirements below | ||
| Free Electives | 15.0 | |
| College Requirements | ||
| Select one course from each of the three (3) categories of Westphal College Courses | ||
| Visual and Information Literacy | 3.0 | |
| Making and Storytelling-Creative Process | 3.0 | |
| Global and Cultural Histories | 3.0 | |
| Program Requirements | ||
| Degree Requirements outside of Program | ||
| ACCT 1110 | Accounting for Professionals | 3.0 |
| BSAN 1160 | Introductory Business Analytics | 3.0 |
| ECON 1201 | Principles of Microeconomics | 3.0 |
| ECON 1202 | Principles of Macroeconomics | 3.0 |
| MATH 1001 | Mathematical Tools and Techniques | 4.0 |
| MIS 2200 | Management Information Systems | 3.0 |
| MIP 1010 | The Music Industry | 3.0 |
| MIP 2520 | Marketing for Music and Entertainment | 3.0 |
| MIP 3530 | Marketing Strategy for Music and Entertainment | 3.0 |
| PHYS 1811 | Acoustics | 3.0 |
| THTR 1301 | Theatre Ensemble: Introduction to Applied Stagecraft | 1.0 |
| THTR 2301 | Introduction to Stagecraft for Artists and Managers | 3.0 |
| Degree Requirements inside of Program | ||
| EAM 1101 | Introduction to Entertainment and Arts Management | 3.0 |
| EAM 1201 | Project Management in Entertainment and Arts | 3.0 |
| EAM 2101 | Fundamentals of Entertainment Law | 3.0 |
| EAM 2201 | Dealmaking in Entertainment | 3.0 |
| EAM 2202 | Financial Management for Entertainment and Arts Managers | 3.0 |
| EAM 3101 | Artist Representation and Management | 3.0 |
| EAM 3102 | Cultural Economics | 3.0 |
| EAM 3103 | Producing and Touring | 3.0 |
| EAM 3201 | Media Management | 3.0 |
| EAM 4101 | Human Resources in the Creative Industries | 3.0 |
| EAM 4201 | Creative Production Ethics | 3.0 |
| EAM 4999 | Entertainment and Arts Management Senior Capstone | 3.0 |
| Electives | ||
| Discipline Based Competencies | ||
| Select two of the following: | 6.0 | |
| Learning to Look | ||
| Modern Art | ||
| Global Material Culture | ||
| Dance Studies: Introduction to Dance as an Artistic and Cultural Practice | ||
| Dance History: Forces and Figures | ||
| Introduction to Virtual Production | ||
| Performance Capture | ||
| In-Camera Virtual Production | ||
| Digital Fashion Communication | ||
| Presentation Techniques for Industry | ||
| The Craft of Producing | ||
| Television Industry | ||
| TV Series Production | ||
| Recent TV Trends | ||
| Film History I | ||
| Film History II | ||
| Strategic Content Marketing | ||
| Consumer Behavior | ||
| Music Appreciation and Understanding | ||
| Music Fundamentals | ||
| Music Theory and Aural Skills | ||
| Rock Music Through the Eras | ||
| World Musics | ||
| European Classical Music History | ||
| The Power of Black American Music | ||
| History of Jazz | ||
| Hip-Hop Music: History, Origins, Evolution, and Influence | ||
| American Popular Music | ||
| History of Photography I | ||
| Dramatic Analysis | ||
| History of Broadway Musicals | ||
| Scenic and Lighting Design for Theatre | ||
| Sound Design for Theatre | ||
| Costume Design for Theatre | ||
| Stage and Production Management for Live Events | ||
| UX Research | ||
| UX Design | ||
| Web Authoring | ||
| Select two of the following: | 6.0 | |
| Topics in International Entertainment and Arts Management | ||
| Applied Law in Entertainment | ||
| Entertainment Venue Management | ||
| Comparative Cultural Analysis | ||
| Entrepreneurship in Entertainment | ||
| Entertainment and Arts Management Colloquium | ||
| Strategic Consultory Practice in Entertainment and Arts Management | ||
| Optional Co-op Experience | ||
| Co-op is an option for this degree for full-time on-campus students. Co-op cycles may vary. Students choosing this option will be required to complete COOP 1001 as preparation for their co-op experience. COOP 1001 registration is determined by the co-op cycle assigned. | 0.0 | |
| Total Credits | 122.0 | |
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A complete list of eligible introductory Core Competency courses can be found here.
Program Learning Outcomes
1. Artistic Process (AP): Upon completing this program, students will be able to understand the process of producing, managing, and promoting works of media, visual, and performing arts in various environments.
2. Business Management (BMGMT): Upon completing this program, students will be able to apply management concepts, ethical reasoning, and mathematical and computer literacy from a variety of fields to arts and entertainment companies to achieve relevant business goals.
3. Data Analysis (DA): Upon completing this program, students will be able to analyze and synthesize quantitative and qualitative data for use in research and decision making.
4. Critical Analysis (CA): Upon completing this program, students will be able to demonstrate the ability to critically analyze artistic and creative products as well as current business and legal issues facing the industry.
5. Research (RES): Upon completing this program, students will be able to demonstrate the ability to conduct research to generate novel and relevant ideas, strategies, approaches, or products.
6. Collaboration (COLLAB): Upon completing this program, students will be able to work effectively in teams and have a general understanding of how teams function in the creative industries.
7. Communication (COMM): Upon completing this program, students will be able to identify and communicate effectively with a range of internal and external stakeholders including artists, creative partners, donors, industry leaders, and patrons.