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BSAN 6250 Visualization and Data Storytelling 1.5 Credit

This course bridges technical analysis with strategic communication. Students will master visualization by using both industry-standard tools for interactive dashboards and programmatic libraries for bespoke, complex graphs. The focus is on using visualization as a critical thinking tool not just for reporting, but for exploratory data analysis for interpreting complex model results and supporting decision making. The central objective is to translate these findings into compelling narratives for a C-level audience. Students will learn to distill complex analysis into clear, persuasive stories that align directly with the data project's key objectives, ensuring their insights drive executive decision-making.

College/Department: Bennett S. LeBow Coll. of Bus./Decision Sciences
Repeat Status: Not repeatable for credit