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DSMR 319 Beauty Merchandising & Marketing 3.0 Credits

Learn how beauty products are developed, merchandised, packaged and marketed. This course will cover the history of the industry, iconic brands, and walk through the process of product ideation, development/testing, merchandising and distribution. Students will understand the importance of packaging and presentation.

College/Department: Antoinette Westphal College of Media Arts Design
Repeat Status: Can be repeated 4 times for 15 credits

Minor in Merchandising

https://catalog.drexel.edu/undergraduate/collegeofmediaartsanddesign/merchandisingminor/

...DSMR 310 Merchandising Operations & Management DSMR 311 Visual Merchandising DSMR 319 Beauty Merchandising & Marketing DSMR...