Social Media In Entertainment teaches students how to develop the strategies for using social media as a marketing tool in the arts and entertainment industries. The goal will be to develop a social media strategy for a specific entity utilizing information on strategies and tactics learned during the course, as well as how to integrate this strategy into an overall marketing plan. Students will learn how to craft a strategy, how to evaluate which social media tools and tactics to use to achieve the most effective results and how to successfully implement the strategy.
College/Department: Antoinette Westphal College of Media Arts Design Repeat Status: Not repeatable for credit
In order to graduate, all students must pass three writing-intensive courses after their freshman year. Two writing-intensive courses must be in a student's major. The third can be in any discipline. Students are advised to take one writing-intensive class each year, beginning with the sophomore year, and to avoid “clustering” these courses near the end of their matriculation. Transfer students need to meet with an academic advisor to review the number of writing-intensive courses required to graduate.
For additional information, and an up-to-date list of the writing-intensive courses being offered, students should check the Drexel University Writing Center page