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EAM 315 Content Strategies for Digital Products 3.0 Credits

In this course students will understand content strategy and its business value, as well as how to audit, plan, create, deliver and manage content that effectively promotes a brand message across multiple digital channels.

College/Department: Antoinette Westphal College of Media Arts Design
Repeat Status: Not repeatable for credit
Prerequisites: EAM 211 [Min Grade: D]

Entertainment & Arts Management BS

https://catalog.drexel.edu/undergraduate/collegeofmediaartsanddesign/entertainmentartmgmt/

Major: Entertainment & Arts Management Degree Awarded: Bachelor of Science (BS) Calendar Type: Quarter Minimum Required Credits: 183.0 Co-op Options: One Co-op (Four years) Classification of Instructional Program (CIP) code: 50.1001 Standard Occupational Classification (SOC) code: 13-1011

Entertainment & Arts Management BS / Business Administration MBA

https://catalog.drexel.edu/undergraduate/collegeofmediaartsanddesign/entertainmentartsbs-mba/

Major: Entertainment & Arts Management and Business Administration Degree Awarded: Bachelor of Science (BS) & Master of Business Administration (MBA) Calendar Type: Quarter Minimum Required Credits: 229.0 Co-op Options:  One Co-op (Five years) BS Classification of Instructional Programs (CIP) code: 50.1001 BS Standard Occupational Classification (SOC) code: 13-1011 MBA Classification of Instructional Programs (CIP) code: 52.0201 MBA Standard Occupational Classification (SOC) code: 11-1021