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EDHE 653 Marketing, Recruitment & Financial Aid 3.0 Credits

This course provides a comprehensive overview of marketing and student recruitment in higher education explored within an enrollment management context. The course includes a review of the structural issues and trends affecting student enrollments. The course examines the components of a strategic enrollment management plan in alignment marketing, recruitment, and financial aid.

College/Department: School of Education
Repeat Status: Not repeatable for credit

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