Minor in Fashion Industry and Merchandising
https://catalog.drexel.edu/undergraduate/media-arts-design/minor-fashion-industry-merchandising/The Fashion Industry and Merchandising Minor provides students with essential creative, analytical, and business foundations for the global fashion and lifestyle industries. The curriculum examines buying, merchandise planning, and analytics across wholesale, retail, and e-commerce, equipping students with an understanding of how products move from concept to consumer. Through applied coursework, students develop competencies in brand and merchandising strategy, including marketplace and consumer research, competitive analysis, retail mathematics, assortment planning, product development, and merchandising analytics to support data-driven decision-making.
