HRM 330 Hospitality Marketing and Branding 3.0 Credits
This course explores marketing and public relations industry concepts and applications unique to the various segments of the hospitality industry. The course focuses on basic marketing and public relations principles and services, advertising and sales in conjunction with the information needs of hospitality managers.
Repeat Status: Not repeatable for credit
Restrictions: Cannot enroll if classification is Freshman
Prerequisites: HRM 120 [Min Grade: D] or HRM 110 [Min Grade: D]