MGMT 603 Technology Strategy 3.0 Credits
Technological change has been a persistent force in the conduct and performance of contemporary organizations. This course will focus on the markets and institutions shaping technology shifts and strategies that firms can employ to address these shifts. Key concepts covered include standards and dominant designs, network effects, technology lockout, modularity and product architecture, platform technologies, complementary products and multi-sided markets. A special topic on recent developments in technology applications will also be discussed.
Repeat Status: Not repeatable for credit
...MKTG 510 2.0 MGMT 520 2.0...Electives 3.0 ACCT 603 3.0 POM...