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MKTG 364 Marketing for New Ventures 4.0 Credits
Examines the unique marketing challenges faced by entrepreneurs launching new products and/or services. Topics include: designing new offerings, targeting customer segments, and marketing on a tight budget. The course is designed to be useful for small business owners, managers at large companies, and social entrepreneurs.
Repeat Status: Not repeatable for credit
Prerequisites: MKTG 301 [Min Grade: C-] or MKTG 201 [Min Grade: C-]
BS in Business Administration - Major in Marketing
http://catalog.drexel.edu/additionalacademicprograms/ccarticulationagreements/mcc/bs-ba-marketing/
...347 , MKTG 348 , MKTG 351 , MKTG 355 , MKTG 356 , MKTG 357 , MKTG 362 , MKTG 364...
Business and Engineering
http://catalog.drexel.edu/undergraduate/collegeofbusiness/businessandengineering/
...the following: 3.0-4.0 MKTG 367 MGMT 364 HIST 285 OPR 330 MIS...
Technology Innovation Management
http://catalog.drexel.edu/undergraduate/collegeofbusiness/technologyinnovationmanagement/
...MIS 200 4.0 MKTG 201 4.0...B201 1.0 MGMT 364 4.0 Free...