Search Results

MKTG 365 Digital Marketing 4.0 Credits

Marketing practices have dramatically shifted with the rise of social media and the proliferation of devices, platforms and applications. This rapidly changing environment presents new opportunities and challenges for marketers. Through a combination of case studies, best practice examples, and the development of social and digital media marketing plans, students learn how the elements of a digital strategy work together with traditional media to attract prospective customers.

College/Department: LeBow College of Business
Repeat Status: Not repeatable for credit
Prerequisites: MKTG 301 [Min Grade: C-] or MKTG 201 [Min Grade: C-]

Engineering Technology

http://catalog.drexel.edu/undergraduate/collegeofengineering/industrialengineeringtechnology/

...MHT, INDE, OPM, or MKTG courses not already...240 3.0 INDE 365 3.0 INDE...

Communication

http://catalog.drexel.edu/undergraduate/collegeofartsandsciences/communication/

...230 3.0 COM 365 3.0 Free...Spring Credits Summer Credits MKTG 201 4.0...

  • Schedule of Classes
  • All Course Descriptions
  • Co-op
  • Academic Advising
  • Admissions
  • Tuition & Fees
LEARN MORE