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MKTG 3368 Social Impact Mktg and Corp Responsibility Mgt 3.0 Credits

This course prepares students to use marketing as a tool for social innovation, applying behavioral science, digital strategy, and stakeholder engagement to address global challenges through nonprofit, corporate, and hybrid models. Through hands-on projects and interdisciplinary collaboration, students develop future-ready skills in ethical leadership, systems thinking, and impact-driven marketing.

College/Department: Bennett S. LeBow Coll. of Bus./Marketing
Repeat Status: Not repeatable for credit
Prerequisites: MKTG 201 [Min Grade: C-] or MKTG 2201 [Min Grade: C-]