MKTG 3375 Real Estate Marketing 3.0 Credits
This course explores modern real estate marketing, equipping students to navigate disruptive forces effectively. This course will cover leveraging emerging technologies, such as AI, virtual tours, and data analytics, to optimize property outreach in a volatile market. Students will develop resilient strategies to handle economic uncertainty, geoeconomic fragmentation, and shifting demographic demands from millennials to seniors. Students will learn to analyze trends and adapt their approaches to thrive amidst ongoing change.
Repeat Status: Not repeatable for credit
Prerequisites: MKTG 201 [Min Grade: C-] or MKTG 2201 [Min Grade: C-]