SBUS 1110 The Business of Sport 3.0 Credits
This course explores the global sports industry and the essential functions of business in professional, collegiate, and youth sports. Students will examine key areas including marketing, sponsorship, finance, media, law, and facility management. Emphasis is placed on how emerging trends—such as digital transformation, sustainability, and evolving workforce skills—are reshaping careers and operations in the sports business.
Repeat Status: Not repeatable for credit