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SMT 110 The Business of Sport 4.0 Credits

This course will introduce students to the billion-dollar international sports industry and identify the vast, creative, and substantial role business plays in professional, collegiate and amateur sports. Sports business applications are explored in the following areas: sponsorship, promotions, marketing, fundraising, finance, media, ticketing, public relations, law, facilities, and sport careers.

College/Department: LeBow College of Business
Repeat Status: Not repeatable for credit

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