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SMT 305 Fundraising in Sports 4.0 Credits

Fundraising in Sports will examine the skills, strategies and techniques needed for successful annual and major gift solicitation in the field of athletic development. Areas to be addressed include: understanding annual fund and major gift fundraising, examining booster club: organization structure and benefits, priority seating programs, the importance of donor research in the fundraising process, capital campaigns in sport, and the use of special events to achieve fundraising success.

College/Department: LeBow College of Business
Repeat Status: Not repeatable for credit
Restrictions: Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D]

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