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SMT 325 Business of Sports Media 4.0 Credits

This course examines the media companies’ financial relationships with sports franchises both nationally and internationally. Students will assess the technology shifts over time and learn how those broadcasters who control sports programming have been aided by favorable Federal policies and interpretations, as well as (at times) Congressional intervention. Included in this course is an examination of how the NFL, Major League Baseball, the NBA and College Conference Networks structure their media rights deals. Students will research how to value a media deal.

College/Department: LeBow College of Business
Repeat Status: Not repeatable for credit

Exercise Science

...NFS 310 , NFS 325 , PBHL 301 , PHYS 153 , PHYS 154 , PSY 355 , SMT 220 . ** Students...

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