TVMM 5000 The Field of Television and Media Management 3.0 Credits
This course provides students with a comprehensive understanding of the scope and complexity of the television and media industries. Students explore what is happening in the industry today, how the television business is changing, and the basic tools used to understand how major companies operate and compete. The course also explores creative processes, distribution models, and consumer experience considerations that shape modern media businesses.
Repeat Status: Not repeatable for credit