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TVMN 671 Media Deal-Making 3.0 Credits

TV managers must be skilled deal-makers. This course provides the fundamentals of deal-making skills including such topics as re-transmission consent deals, script optioning, the "green lighting" process, FCC representations and license renewals, Guild union deals, interest-based exchanges, balancing good will, integrity and on-going business relationships, forms of leverage, the use of best practices research and information-gathering; it provides a brief overview of arbitration and mediation.

College/Department: Antoinette Westphal College of Media Arts Design
Repeat Status: Not repeatable for credit

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