Sport Management

Courses

SMT 110 The Business of Sport 3.0 Credits

This course will introduce students to the billion-dollar industry and identify the vast, creative, and substantial role business plays in professional, collegiate and amateur sports. Sports business applications are explored in the following areas: sponsorship. Promotions, marketing, fundraising, finance, media, ticketing, public relations, labor, facilities, e-sports and sport careers.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit

SMT 152 Leadership in Sports & Society 3.0 Credits

This course helps the students realize and understand their impact as role models in the community and leaders for youth in American society. The students and coaches will learn about theory and identify and develop their leadership styles.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit

SMT 200 Introduction to Sport Facility and Event Management 3.0 Credits

Introduction to Sport Facility and Event Management. An introduction to the planning, running, maintaining and evaluating of sporting facilities and events. This course will introduce students to topics pertinent to the operation of sports facilities and to the management and organization of sports events. Financial considerations for both the private and public sector will be emphasized.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: SMT 110 [Min Grade: D]

SMT 201 Sports Marketing, Promotion, and Public Relations 4.0 Credits

Students will build an integrated marketing plan for a sporting event by first describing how the four Ps of marketing are applied in sports. Students learn about the uses of the essential elements of marketing. Students will be able to identify the conventions of sport promotions and public relations.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: SMT 110 [Min Grade: D] and MKTG 201 [Min Grade: D]

SMT 205 Sports Information 3.0 Credits

This course is an overview of sports information and media relations and its role in the field of sport management. This course will cover skill sets and roles a sports information specialist must demonstrate in order to be successful.There will be emphasis on writing, communication, planning, and organizational skills.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Prerequisites: SMT 110 [Min Grade: D]

SMT 215 Sports Ticket Sales & Operations 3.0 Credits

Course will examine the diverse and changing environment of ticket and operation sales in the sport industry. Course will expose students to the standards, principles and practices that can be applied to multitude of areas that ticketing touches within the sports industry.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D]

SMT 220 Recreation, Wellness & Society 3.0 Credits

This course chronicles the history and trends in recreation in modern society. It identifies the major operations of the recreation industry and demonstrates its economic impact; compares and contrasts the purposes and practices of recreation, leisure, and sport. Emphasis will be placed on asking to what degree increased recreation impacts the health and wellness of a society.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit

SMT 225 Sports Budgeting 3.0 Credits

Basic theory in finance and accounting applied to managerial control of sport organizations. Includes forms of ownership, taxation, financial analysis, capital budgeting, and economic impact studies.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman
Prerequisites: ACCT 115 [Min Grade: D]

SMT 227 Sport Entrepreneurship 3.0 Credits

This course will introduce students to the field of sport entrepreneurship by coupling entrepreneurship as a generic activity with the many opportunities the sports industry presents. It explores the challenges faced by individuals starting up new ventures and the probable paths of career development for students pursuing entrepreneurship.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: SMT 110 [Min Grade: D] and ENTP 205 [Min Grade: D]

SMT 230 Sports and the Law 4.0 Credits

Reviews the legal and regularity aspects, elements, and relationships for all constituents participating in sports: administrators, coaches, athletes, agents, vendors, sponsors, faculty managers and owners, and spectators. Seminal court cases are discussed. Students examine the inextricable links between the law and business ethics.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D]

SMT 235 Sports Administration and Governance 3.0 Credits

Sports create governance structures, policies, and procedures, even at the most rudimentary level. This course examines the purpose and practice of sports governance and how it relates to sports administration from little league, to the Olympic Games, to international federations, to professional sports.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D]

SMT 240 Olympic Games 3.0 Credits

Provides an overview of modern Olympic Games focusing on the organization, politics, economic implications and the bidding process of the Games. Topics of sponsorship, media coverage and ethical considerations will be discussed. The course will also address how the spirit of the Olympic Games has changed over time.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit

SMT 245 NCAA Compliance 3.0 Credits

This course will overview basic regulatory, legal and due process rules that govern NCAA competition. Course will cover elements of NCAA regulations, rules interpretations, enforcement decisions and sanctions. An understanding of NCAA rules compliance will be gained through legal cases and actual NCAA enforcement proceedings.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D]

SMT 250 [WI] Technology and Sport 4.0 Credits

Students will identify the major areas where technology has enhanced the performance of athletes and the participation in sports spectatorship. They will be introduced to the essential technologies used in sport management with an emphasis on communication technology. This is a Writing Intensive course.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D]

SMT 254 Women & Minority Opportunities in Sport 3.0 Credits

This course chronicles the major events and strategies used for women and minorities to have equal opportunities to participate in sports at all levels. It pOints out the social and legal issues surrounding the dramatic rise in women and minority participation at all levels of play.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Cannot enroll if classification is Freshman

SMT 255 Legal Foundations of Title IX 4.0 Credits

This course will overview the basic legal concepts surrounding Title IX and its applications to intercollegiate athletics programs. The basic elements of Title IX and how various tests are applied by the court system will be included. Course will focus on actual legal cases, investigations and remedial plans.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D] and SMT 230 [Min Grade: D]

SMT 260 Sports Agents & Labor Relations 4.0 Credits

This course examines the controversial nature of being a sports agent. Students will be exposed to legal and ethical issues that surround sports agents. Additionally, students will review the labor relations laws and collective bargaining agreements that govern professional sports through a variety of lectures, readings and assignments.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is EAM or major is SMT.
Cannot enroll if classification is Freshman
Prerequisites: SMT 230 [Min Grade: D] and BLAW 201 [Min Grade: D]

SMT 262 Digital Sports Storytelling 3.0 Credits

This course is designed to introduce students to digital storytelling in sports. Topics will include locating and defining a sports story, framing a sports story for audience and platform, and storyboarding. Students will learn the power behind stories and how to use them to enhance and develop fan engagement, drive attendance and increase sponsorship. Students will write, produce and edit digital stories on mobile platforms.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: SMT 110 [Min Grade: D]

SMT 270 Sports Facility Planning & Management 3.0 Credits

This course is designed to provide learning experiences in managing sport facility operations, planning new sport facilities, and renovating and maintaining new facilities. An understanding of sports facilities, their design, and management will be gained through field study, speakers, and standard classroom material.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman

SMT 275 Sports Event Management 3.0 Credits

This course provides the student with exposure to comprehensive event planning, funding and managing sports events including those for professional, amateur and collegiate sports events, and commercial, recreational, and club sports.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman

SMT 290 Digital Media in Sport 3.0 Credits

This course is designed to introduce students to the digital landscape of sport business. Topics include current issues in digital sports media, digital media and sports facilities, digital media and professional sports teams, mobile applications in sport, and selling digital sport products and services.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: SMT 110 [Min Grade: D]

SMT 300 Quantitative Analysis and Statistics for Sports 3.0 Credits

This is an intensive course presented for the non-specialist in statistical analysis and statistical models applicable in the sports industry. The emphasis is on proper application of classical descriptive and inferential techniques to design-making using sample data. Covers statistical techniques that can be applied to further studies in the sports.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Cannot enroll if classification is Freshman or Sophomore
Prerequisites: SMT 110 [Min Grade: D] and (MATH 101 [Min Grade: D] or MATH 181 [Min Grade: D])

SMT 305 Fundraising in Sports 3.0 Credits

Course will examine skills, strategies and techniques needed for successful revenue generation in the sport industry. Areas to be addressed include characteristics of a donor, preparing direct mail solicitation, understanding major gift fundraising, and importance of donor research. Ethical issues and trends in athletic development will also be addressed.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D] and SMT 201 [Min Grade: D]

SMT 307 Corporate Sponsorship in Sports 3.0 Credits

Course will examine corporate sponsorship and its impact on the sport industry from a sales and marketing perspective. Students will gain an understanding of sponsorship inventory, pricing, negotiation, and activation of sponsorship agreements.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D] and SMT 201 [Min Grade: D]

SMT 309 Capital Campaigns in Athletics 3.0 Credits

Course will examine strategies organizations use to develop and launch successful athletic capital campaigns. Areas addressed include understanding a capital campaign and setting fundraising goals. Organizational readiness, feasibility study and campaign failures will also be addressed.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D] and SMT 201 [Min Grade: D]

SMT 310 Sports Contracts 3.0 Credits

Course will cover basic legal issues and strategies surrounding contract issues in sports. Students will be introduced to basic elements of contract law and see it applied by the court system in the context of the sports industry.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman
Prerequisites: SMT 230 [Min Grade: D] and BLAW 201 [Min Grade: D]

SMT 315 Sports Publications & Graphics 3.0 Credits

Course will examine sports publications such as tickets, fund raising and marketing brochures, media guides, annual reports and website publications. Students will submit writings to the sport management online digest.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman
Prerequisites: SMT 205 [Min Grade: D]

SMT 320 Sport Economics 4.0 Credits

An introduction to the economics of sports. Topics include sports markets: demand, supply and pricing; organization, monopoly power and market failure; labor relations, labor market problems and remedies, public finance of sports, the law and economics of sports, and the economics of college sports.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: ECON 201 [Min Grade: D] and ECON 202 [Min Grade: D]

SMT 335 Sport Governance & Policy 4.0 Credits

Basic theories of organization and leadership applied to sport organizations. Included are professional team-sport leagues, intercollegiate athletics, the Olympic movement, and international sport associations.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: (ORGB 300 [Min Grade: D])

SMT 337 Risk Management in Sports 3.0 Credits

Course will cover basic issues and strategies surrounding risk management in athletics. Students will be introduced to types of legal obligations and liability exposure inherent in sports and the tools used to minimize risk. Emphasis will be on safety review and risk assessment.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman
Prerequisites: SMT 230 [Min Grade: D] and BLAW 201 [Min Grade: D]

SMT 340 [WI] International Aspects of Sport 3.0 Credits

Continuing with the true spirit of the Olympic Games, sports can be a rich avenue for building an international community. This course compares and contrasts how sports are perceived, organized, and played in many countries. It examines the social, political, and economic aspects of sports in other countries. Students will learn about major international sporting events. This is a writing intensive course.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: SMT 110 [Min Grade: D]

SMT 345 Fan Experience Management 3.0 Credits

Course will explore impact of fan experience on the sports industry. Course will examine customer service philosophies and techniques to improve overall experience of consumers. Course will also review research methods used to measure fan/ sponsor experience and determine impact on retention, entertaining spend and per capita spending.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT.
Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D] and SMT 201 [Min Grade: D]

SMT 347 Sport Tourism 3.0 Credits

Students will investigate international sport tourism organizations and their services, and analyze issues including: Sport tourism facility and event financing; sport tourism impacts; and globalization and sport tourism.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D]

SMT 360 Sport Ticket Operations 3.0 Credits

This course will introduce students to the discipline of ticket operations by studying policy development, ticket distribution, customer service, ticketing technology, priority systems, legal issues in ticketing, ticket pricing, and the secondary ticket market.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: SMT 110 [Min Grade: D]

SMT 362 Sport Ticket Sales 3.0 Credits

This course provides training in all aspects of ticket sales including networking, prospecting and qualifying, creating sales proposals, overcoming objections, and closing sales. Specific techniques such as role playing will be used to prepare students for careers in sport ticket sales.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: SMT 110 [Min Grade: D]

SMT 365 Operations Management in Sport 3.0 Credits

This course tracks the growing network of media outlets devoted to sports coverage and shows the essential conventions of sports coverage. Students discover how sports news is gathered, designed, and disseminated to many audiences and observe the dynamics between and among athletes, athletic events, businesses of sports, and the media.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: SMT 110 [Min Grade: D] and SMT 250 [Min Grade: D] and ORGB 300 [Min Grade: D]

SMT 380 Sports Analytics 4.0 Credits

Theory, development, and application of analytics in sport. The application of analytics in sport for purposes of evaluating player performance, managerial decisions, pricing, and other areas in sport industry operations.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: STAT 201 [Min Grade: C]

SMT 382 Decision Making in Sport Business 3.0 Credits

This course introduces students to the decision-making process they will face in policy making and policy enforcement while working as an administrator in the sports field.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Prerequisites: SMT 110 [Min Grade: D]

SMT 401 Professional Portfolio 3.0 Credits

The professional portfolio is a capstone course that provides sport management majors an opportunity to demonstrate achievement in their major and engage in self-reflection. Components include refiective essays and samples of relevant professional work completed during the college experience.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is SMT and classification is Senior.
Prerequisites: SMT 225 [Min Grade: D] and SMT 250 [Min Grade: D] and SMT 305 [Min Grade: D] and SMT 310 [Min Grade: D]

SMT 475 Sports Industry Practicum 3.0 Credits

The practicum is designed to develop greater breadth and depth of students' understanding and experience within the industry. The practical application of knowledge and skill acquired in class will help students extend their expertise by working in a sport management related organization. Suggested for non-co-op students.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Can be repeated 2 times for 6 credits
Restrictions: Cannot enroll if classification is Freshman
Prerequisites: SMT 110 [Min Grade: D] or SMT 101 [Min Grade: D]

SMT I199 Independent Study in SMT 12.0 Credits

Self-directed within the area of study requiring intermittent consultation with a designated instructor.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Can be repeated multiple times for credit

SMT I299 Independent Study in SMT 12.0 Credits

Self-directed within the area of study requiring intermittent consultation with a designated instructor.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Can be repeated multiple times for credit

SMT I399 Independent Study in SMT 12.0 Credits

Self-directed within the area of study requiring intermittent consultation with a designated instructor.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Can be repeated multiple times for credit
Restrictions: Can enroll if major is SMT.

SMT I499 Independent Study in SMT 12.0 Credits

Self-directed within the area of study requiring intermittent consultation with a designated instructor.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Can be repeated multiple times for credit

SMT T180 Special topics in SMT 12.0 Credits

Topics decided upon by faculty will vary within the area of study.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Can be repeated multiple times for credit

SMT T280 Special topics in SMT 12.0 Credits

Topics decided upon by faculty will vary within the area of study.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Can be repeated multiple times for credit

SMT T380 Special topics in SMT 12.0 Credits

Topics decided upon by faculty will vary within the area of study.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Can be repeated multiple times for credit

SMT T480 Special topics in SMT 12.0 Credits

Topics decided upon by faculty will vary within the area of study.

College/Department: Center for Hospitality and Sport Management
Repeat Status: Can be repeated multiple times for credit

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