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DSMR 233 [WI] Branding and Retail Strategies 3.0 Credits

Students will perform an in-depth analysis of theoretical and applied retail product and brand research. Qualitative, quantitative and triangulation methods of research will be discussed. The course focuses on researching, writing and presenting various topics in a professional environment. This is a writing intensive course.

College/Department: Antoinette Westphal College of Media Arts Design
Repeat Status: Not repeatable for credit

Minor in Retail

http://catalog.drexel.edu/undergraduate/collegeofmediaartsanddesign/retailminor/

...19.0 DSMR 201 Analysis of Product DSMR 205 Digital Promotion Strategies DSMR 233 [ WI...

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