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This course addresses theoretical and practical aspects of conducting survey research in human populations. We will discuss various types of self-report data, including questions to assess knowledge, attitudes, behaviors, and perceived health and well-being. Design issues include wording of items and response scales, sampling, and respondent and staff burden. Implementation issues include methods of administration, interviewer training, and participant recruitment. Analysis issues include data processing, psychometric measurement (scaling, reliability), missing data, and basic descriptive statistics. Interpretive issues include guidelines for reports and manuscripts. The primary focuses of this course are observational study designs using probability and non-probability sampling.

College/Department: Dornsife School of Public Health
Repeat Status: Not repeatable for credit