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MKTG 652 Marketing Information Management and Research 3.0 Credits

Examines the current tools available to modern marketing decision makers for information management and applies these tools in realistic situations.

College/Department: LeBow College of Business
Repeat Status: Not repeatable for credit
Prerequisites: MKTG 601 [Min Grade: C]

Marketing

http://catalog.drexel.edu/graduate/collegeofbusiness/marketing/

...Term 1 Credits MKTG 601 Marketing Strategy & Planning 3.0 MKTG 652 Marketing Information Management...

Paul F. Harron Television Management Program

http://catalog.drexel.edu/graduate/collegeofmediaartsanddesign/televisionmanagement/

...12.0 Winter MGMT 652 New Venture Planning 3.0 MKTG 601 Marketing Strategy & Planning...

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