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SMT 608 Sport Media & Public Relations 3.0 Credits

Globally, sports leagues collect over $20 billion in media rights fees per year. In this class, a history of sports media rights and the current landscape will be discussed. The fragmented state of sport media will be introduced, and major players in this space will be highlighted. Jobs in the sport media industry will be outlined, and students will hear from industry professionals through video and podcast interviews.

College/Department: LeBow College of Business
Repeat Status: Not repeatable for credit