Television and Media Management

Major: Television and Media Management
Degree Awarded: Master of Science (MS)
Calendar Type: Quarter
Minimum Required Credits:
49.0 

Calendar Type: Quarter
Co-op Option: None

Classification of Instructional Programs (CIP) code: 09.0701
St
andard Occupational Classification (SOC) code: 27-2012

About the Program

The Master of Science degree (MS) is offered 100% online or on campus, providing flexibility to graduate students, meeting them where they are, both geographically and in their careers. The curriculum prepares students with the leadership skills and enterprise mindset to lead, make data-driven decisions, and influence the future of the ever-evolving television and media landscape. This unique master's program combines practical and academic experience, integrating business course content specific to the entertainment industry with a strong focus on building and expanding professional networks in order to springboard students' careers to the next level.

Course content includes:

  • Programming analysis and strategy
  • Diversity in the media industry
  • Media analytics and audience measurement
  • Dynamics of media industries
  • Media finance, sales models, and practice
  • Media law and ethics
  • Global television course with London residency
  • Industry internships and topical electives

Students may also pursue a dual-degree option earning an MS and full MBA (Master of Business Administration) simultaneously.

Admission Requirements

Applicants must have an undergraduate degree from an accredited college or university and must have obtained a cumulative GPA of 3.0 or better. Students with less than an 3.0 GPA may be required to take the GRE examination.

Degree Requirements (MS)

Required Courses
TVMN 606The Field of Television Management3.0
TVMN 610Media Law for Television Management3.0
TVMN 621Audience Data and Analytics3.0
TVMN 640Media Ethics of Television Management3.0
TVMN 651Media Systems and Dynamics3.0
TVMN 710Television Programming3.0
TVMN 731TV Technology and Innovation3.0
TVMN 740Money and the Media3.0
TVMN 780Media Research Laboratory 3.0
TVMN 795Capstone Project Seminar3.0
TVMN 796Capstone Project Completion *1.0
Electives **9.0
Required Business Courses
ACCT 510Essentials of Financial Reporting2.0
BLAW 510Analyzing Legal Options in Decision-Making2.0
FIN 601Corporate Financial Management3.0
Business Elective2.0
Total Credits49.0
*

TVMN 796 is repeatable for credit, at .5 credits per quarter, as necessary for Capstone completion. Students must enroll for a minimum of 2 quarters.

**

Select 9.0 credits from 500-700 level courses, including I599, I699, I799 and T580, T680, T780 in AADM, AAML, COM, DSRE, ENTP and TVMN.

Sample Plan of Study (MS)

Master of Science Degree (Stand-alone program)

First Year
FallCreditsWinterCreditsSpringCreditsSummerCredits
ACCT 5102.0TVMN 6213.0TVMN 6403.0FIN 6013.0
BLAW 5102.0TVMN 6513.0TVMN 7803.0TVMN 7313.0
TVMN 6063.0TVMN 7403.0Elective3.0TVMN 7960.5
TVMN 6103.0TVMN 7953.0 Business Elective2.0Electives6.0
TVMN 7103.0   
 13 12 11 12.5
Second Year
FallCredits   
TVMN 7960.5   
 0.5   
Total Credits 49

Master of Science Degree (Online program)

First Year (Part-Time)
FallCreditsWinterCreditsSpringCreditsSummerCredits
TVMN 6063.0TVMN 6213.0TVMN 7803.0TVMN 7313.0
TVMN 6103.0TVMN 7953.0Elective3.0Elective3.0
 6 6 6 6
Second Year (Part-Time)
FallCreditsWinterCreditsSpringCreditsSummerCredits
ACCT 5102.0TVMN 6513.0TVMN 6403.0FIN 6013.0
BLAW 5102.0TVMN 7403.0TVMN 7960.5TVMN 7960.5
TVMN 7103.0  Elective3.0Business Elective2.0
 7 6 6.5 5.5
Total Credits 49

Note: Some terms are less than the 4.5-credit minimum required (considered half-time status) of graduate programs to be considered financial aid eligible. As a result, aid will not be disbursed to students these terms. 

Facilities

Facilities and opportunities for the program include:

  • Field trips to broadcast stations and networks in Philadelphia, Washington, DC, and New York
  • Civic engagement projects in Philadelphia and internationally
  • Professional social media groups
  • Business planning courses
  • Incubator competitions sponsored by the The Close School of Entrepreneurship
  • Civic Engagement Outreach
  • Business Plan Competitions
  • The Rudman Institute for Entertainment Industry Studies
  • The URBN Center labs and maker spaces

Television and Media Management Faculty

Doug Bailey, MS (Ohio University, Ithaca College). Adjunct Professor. Television Programming.
Jacqueline Borock, JD (Widener University). Adjunct Professor. Media Law, Media deal making, intellectual property, First Amendment
Rachel Casey, MSI (Drexel University). Adjunct Professor. Media research.
Karen Curry, BA (Fordham University). Adjunct Professor. Global media, news production, television and media management
Nicole Elie, BS (Drexel University). Adjunct Instructor. Media sales, data and analytics
Daryl Evans, MA (Temple University) https://drexel.edu/westphal/about/directory/EvansDaryl/. Adjunct Professor. Media Ethics, Diversity, Equity, and Inclusion in the Media Industry.
Jackie Gailey Raible, BA (University of Pittsburgh). Adjunct Professor. Media Ethics, Broadcast journalism, news production
Andrea Gould Ross, MS (Drexel University). Adjunct Professor. Media Data and Analytics.
Karin P. Kelly, MFA (New York University) Department Head, Television and Media Management. Associate Professor. Filmmaker. Author
Alexandria Latimer, MS (Drexel University). Adjunct Professor. Media Data & Analytics.
Joe Marsini, University of Delaware (BS, CPA). Assistant Teaching Professor. Media finance, strategic planning, financial reporting, contract negotiations, collective bargaining agreements
Brigitte McCray, PDM (Simmons University). Adjunct Professor. Television Programming.
Michelle McHugh, MS (Quinnipiac University, University of North Carolina – Greensboro) Program Director. Assistant Teaching Professor. Television and Media Management, News Production, Broadcast Journalism, Thesis Research.
Chris Palo, MS, MBA (Drexel University). Adjunct Professor. Media systems and dynamics, emerging technology, media management.
Andrew Susskind, BA (Harvard University). Associate Teaching Professor. Producing for television, the sitcom, directing single and multi-camera.
Henry Vasquez, MBA (St. Joseph's University). Adjunct Professor. Television management, media ethics
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