Graphic Design BS
Major: Graphic Design
Degree Awarded: Bachelor of Science (BS)
Calendar Type: Quarter
Minimum Required Credits: 192.0
Co-op Options: One Co-op (Four years)
Classification of Instructional Programs (CIP) code: 50.0409
Standard Occupational Classification (SOC) code: 27-1024
About the Program
Westphal College's Graphic Design curriculum provides a balance of theory and practice in rigorous design study enhanced by general education coursework in the humanities and the physical and social sciences. Students learn to conceptualize, visualize and realize visual communications through the rigor of project-based exploration and experimentation based on the formal foundations of typography, image-making, aesthetics and critical thinking. Graphic Design students are immersed in all aspects of visual communications such as motion, web and interactive design, books, magazines and publications (print and screen based), posters, advertising, packaging, exhibition design and data visualization. Working on two- and three-dimensional projects and electronic media, students utilize the latest applications and emerging technologies to stay current with the industry.
Graphic Design students can also pursue advanced elective coursework in web and motion graphic design, environmental graphic design, experimental publication design and other interdisciplinary special topics projects.
Additional Information
For more information about the major, visit the Graphic Design program webpage or contact Program Director Bill Rees.
Degree Requirements
| General Education Requirements | ||
| CIVC 101 | Introduction to Civic Engagement | 1.0 |
| COOP 101 | Career Management and Professional Development * | 1.0 |
| ENGL 101 | Composition and Rhetoric I: Inquiry and Exploratory Research | 3.0 |
| or ENGL 111 | English Composition I | |
| ENGL 102 | Composition and Rhetoric II: Advanced Research and Evidence-Based Writing | 3.0 |
| or ENGL 112 | English Composition II | |
| ENGL 103 | Composition and Rhetoric III: Themes and Genres | 3.0 |
| or ENGL 113 | English Composition III | |
| MATH 119 | Mathematical Foundations for Design | 4.0 |
| PHYS 175 | Light and Sound | 3.0 |
| PHYS 176 | Computational Lab for Light and Sound | 1.0 |
| UNIV A101 | The Drexel Experience | 2.0 |
| Arts and Humanities | ||
| Select 9.0 credits from the following 100-400 level courses (including T380 and T480): | 9.0 | |
Any AFAS (Africana Studies) | ||
Any ARCH (Architecture) | ||
Any ARTH (Art History) | ||
Any COM (Communication) | ||
Any DANC (Dance) | ||
Any ENGL (English) | ||
Any FMST (Film Studies) | ||
Any GST (Global Studies) | ||
Any HIST (History) | ||
Any INTR (Interior Design) | ||
Any IST (International Studies) | ||
Any JWST (Jewish Studies) | ||
Any LANG (Language) | ||
Any MENA (Middle East & North Africa Studies) | ||
Any MUSC (Music) | ||
Any PHIL (Philosophy) | ||
Any PPE (Philosophy, Politics and Economics) | ||
Any PBHL (Public Health) | ||
Any RELS (Religious Studies) | ||
Any SCRP (Screenwriting & Playwriting) | ||
Any THTR (Theater) | ||
Any TVST (Television Studies) | ||
Any VSCM (Graphic Design) | ||
Any WGST (Women's and Gender Studies) | ||
Any WRIT (Writing) | ||
| Natural Science | ||
| Select 4.0 credits from the following 100-400 level courses: | 4.0 | |
Any BIO (Bioscience & Biotechnology) | ||
Any CHEM (Chemistry) | ||
Any ENVS (Environmental Science) | ||
Any GEO (Geoscience) | ||
Any PHEV (Physics-Environmental Science) | ||
Any PHYS (Physics) | ||
| Social Science | ||
| Select 9.0 credits from the following 100-400 level courses (including T380 and T480): | 9.0 | |
Any AFAS (Africana Studies) | ||
Any ANTH (Anthropology) | ||
Any CJS (Criminology and Justice Studies) | ||
Any CS (Computer Science) | ||
Any ECON (Economics) | ||
Any ENSS (Environmental Studies & Sustainability) | ||
Any ENVS (Environmental Science) | ||
Any PSY (Psychology) | ||
Any PBHL (Public Health) | ||
Any SOC (Sociology) | ||
Any WGST (Women's and Gender Studies) | ||
| Free electives | 23.0 | |
| Visual Studies Requirements | ||
| ARTH 101 | History of Art I | 3.0 |
| Select two courses from the following: | 6.0 | |
| History of Art II | ||
| History of Art III | ||
| Asian Art and Culture | ||
| Art of India | ||
| Art of China | ||
| Contemporary Art | ||
| History of African-American Art | ||
| African Art | ||
| Latin American Art | ||
| Material Matters in Contemporary Art | ||
| Global Material Culture | ||
| Women in Art | ||
| PHTO 110 | Photography | 3.0 |
| VSST 101 | Design I | 4.0 |
| VSST 102 | Design II | 4.0 |
| VSST 103 | Design III | 4.0 |
| VSST 110 | Introductory Drawing | 3.0 |
| VSST 111 | Figure Drawing I | 3.0 |
| VSST 301 | Painting I | 4.0 |
| VSST 321 | Screenprint I | 4.0 |
| Visual Studies (VSST 200-400) elective | 4.0 | |
| Graphic Design Requirements | ||
| ARTH 300 | History of Modern Design | 3.0 |
| BUSN 101 | Foundations of Business I | 4.0 |
| PHTO 210 | Intermediate Photography | 3.0 |
| VSCM 100 | Computer Imaging I | 3.0 |
| VSCM 200 | Computer Imaging II | 3.0 |
| VSCM 220 | Web Graphics I | 4.0 |
| VSCM 221 | Web Graphics II | 4.0 |
| VSCM 222 | Web Graphics III | 4.0 |
| VSCM 230 | Visual Communication I | 4.0 |
| VSCM 231 | Visual Communication II | 4.0 |
| VSCM 232 | Visual Communication III | 4.0 |
| VSCM 240 | Typography I | 4.0 |
| VSCM 241 | Production | 3.0 |
| VSCM 242 | Typography II | 4.0 |
| VSCM 322 | Motion Graphics I | 4.0 |
| VSCM 332 | Visual Communication IV | 4.0 |
| VSCM 333 | Visual Communication V | 4.0 |
| VSCM 340 | Typography III | 4.0 |
| VSCM 350 | Graphic Design: 20th Century and Beyond | 3.0 |
| VSCM 430 | Visual Communication VI | 4.0 |
| VSCM 440 | Book Design | 4.0 |
| VSCM 460 | Professional Practice | 3.0 |
| VSCM 496 | Senior Capstone | 3.0 |
| Total Credits | 192.0 | |
- *
Co-op cycles may vary. Students are assigned a co-op cycle (fall/winter, spring/summer, summer-only) based on their co-op program (4-year, 5-year) and major.
COOP 101 registration is determined by the co-op cycle assigned and may be scheduled in a different term. Select students may be eligible to take COOP 001 in place of COOP 101.
Writing-Intensive Course Requirements
In order to graduate, all students must pass three writing-intensive courses after their freshman year. Two writing-intensive courses must be in a student's major. The third can be in any discipline. Students are advised to take one writing-intensive class each year, beginning with the sophomore year, and to avoid “clustering” these courses near the end of their matriculation. Transfer students need to meet with an academic advisor to review the number of writing-intensive courses required to graduate.
A "WI" next to a course in this catalog may indicate that this course can fulfill a writing-intensive requirement. For the most up-to-date list of writing-intensive courses being offered, students should check the Writing Intensive Course List at the University Writing Program. Students scheduling their courses can also conduct a search for courses with the attribute "WI" to bring up a list of all writing-intensive courses available that term.
Sample Plan of Study
4 year, 1 co-op (Fall/Winter)
| First Year | ||
|---|---|---|
| Fall | Credits | |
| ARTH 101 | History of Art I | 3.0 |
| ENGL 101 or ENGL 111 | Composition and Rhetoric I: Inquiry and Exploratory Research or English Composition I | 3.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| VSST 101 | Design I | 4.0 |
| VSST 110 | Introductory Drawing | 3.0 |
| Credits | 14 | |
| Winter | ||
| ENGL 102 or ENGL 112 | Composition and Rhetoric II: Advanced Research and Evidence-Based Writing or English Composition II | 3.0 |
| PHYS 175 | Light and Sound | 3.0 |
| PHYS 176 | Computational Lab for Light and Sound | 1.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| VSST 102 | Design II | 4.0 |
| Art History Elective | 3.0 | |
| Credits | 15 | |
| Spring | ||
| BUSN 101 | Foundations of Business I | 4.0 |
| ENGL 103 or ENGL 113 | Composition and Rhetoric III: Themes and Genres or English Composition III | 3.0 |
| MATH 119 | Mathematical Foundations for Design | 4.0 |
| VSCM 100 | Computer Imaging I | 3.0 |
| Arts and Humanities Elective | 3.0 | |
| Credits | 17 | |
| Summer | ||
| VACATION | ||
| Credits | 0 | |
| Second Year | ||
| Fall | ||
| PHTO 110 | Photography | 3.0 |
| VSCM 200 | Computer Imaging II | 3.0 |
| VSCM 220 | Web Graphics I | 4.0 |
| VSCM 230 | Visual Communication I | 4.0 |
| VSCM 240 | Typography I | 4.0 |
| Credits | 18 | |
| Winter | ||
| COOP 101 | Career Management and Professional Development * | 1.0 |
| PHTO 210 | Intermediate Photography | 3.0 |
| VSCM 221 | Web Graphics II | 4.0 |
| VSCM 231 | Visual Communication II | 4.0 |
| VSCM 242 | Typography II | 4.0 |
| VSST 111 | Figure Drawing I | 3.0 |
| Credits | 19 | |
| Spring | ||
| VSCM 222 | Web Graphics III | 4.0 |
| VSCM 232 | Visual Communication III | 4.0 |
| VSCM 241 | Production | 3.0 |
| Free Elective | 3.0 | |
| Social Science Elective | 3.0 | |
| Credits | 17 | |
| Summer | ||
| ARTH 300 | History of Modern Design | 3.0 |
| CIVC 101 | Introduction to Civic Engagement | 1.0 |
| VSST 321 or VSST 301 | Screenprint I or Painting I | 4.0 |
| Arts and Humanities Elective | 3.0 | |
| Natural Science | 4.0 | |
| Credits | 15 | |
| Third Year | ||
| Fall | ||
| COOP EXPERIENCE | ||
| Credits | 0 | |
| Winter | ||
| COOP EXPERIENCE | ||
| Credits | 0 | |
| Spring | ||
| VSCM 322 | Motion Graphics I | 4.0 |
| VSCM 332 | Visual Communication IV | 4.0 |
| VSCM 340 | Typography III | 4.0 |
| Art History Elective | 3.0 | |
| VSST Elective ** | 4.0 | |
| Credits | 19 | |
| Summer | ||
| VSCM 333 | Visual Communication V | 4.0 |
| VSCM 350 | Graphic Design: 20th Century and Beyond | 3.0 |
| VSST 103 | Design III | 4.0 |
| VSST 301 or VSST 321 | Painting I or Screenprint I | 4.0 |
| Credits | 15 | |
| Fourth Year | ||
| Fall | ||
| VSCM 430 | Visual Communication VI | 4.0 |
| VSCM 440 | Book Design | 4.0 |
| Free Elective | 3.0 | |
| Social Science Elective | 3.0 | |
| Credits | 14 | |
| Winter | ||
| VSCM 496 | Senior Capstone ((or Free Elective)) | 3.0 |
| Arts and Humanities Elective | 3.0 | |
| Free Elective | 6.0 | |
| Social Science Elective | 3.0 | |
| Credits | 15 | |
| Spring | ||
| VSCM 460 | Professional Practice | 3.0 |
| VSCM 496 | Senior Capstone ((or Free Elective)) | 3.0 |
| Free Electives | 8.0 | |
| Credits | 14 | |
| Total Credits | 192 | |
- *
Co-op cycles may vary. Students are assigned a co-op cycle (fall/winter, spring/summer, summer-only) based on their co-op program (4-year, 5-year) and major.
COOP 101 registration is determined by the co-op cycle assigned and may be scheduled in a different term. Select students may be eligible to take COOP 001 in place of COOP 101.
- **
Choose any upper-level VSST course for Visual Studies (VSST) elective.
4 year, 1 co-op (Spring/Summer)
| First Year | ||
|---|---|---|
| Fall | Credits | |
| ARTH 101 | History of Art I | 3.0 |
| ENGL 101 or ENGL 111 | Composition and Rhetoric I: Inquiry and Exploratory Research or English Composition I | 3.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| VSST 101 | Design I | 4.0 |
| VSST 110 | Introductory Drawing | 3.0 |
| Credits | 14 | |
| Winter | ||
| ENGL 102 or ENGL 112 | Composition and Rhetoric II: Advanced Research and Evidence-Based Writing or English Composition II | 3.0 |
| PHYS 175 | Light and Sound | 3.0 |
| PHYS 176 | Computational Lab for Light and Sound | 1.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| VSST 102 | Design II | 4.0 |
| Art History Elective | 3.0 | |
| Credits | 15 | |
| Spring | ||
| BUSN 101 | Foundations of Business I | 4.0 |
| ENGL 103 or ENGL 113 | Composition and Rhetoric III: Themes and Genres or English Composition III | 3.0 |
| MATH 119 | Mathematical Foundations for Design | 4.0 |
| VSCM 100 | Computer Imaging I | 3.0 |
| Arts and Humanities Elective | 3.0 | |
| Credits | 17 | |
| Summer | ||
| VACATION | ||
| Credits | 0 | |
| Second Year | ||
| Fall | ||
| PHTO 110 | Photography | 3.0 |
| VSCM 200 | Computer Imaging II | 3.0 |
| VSCM 220 | Web Graphics I | 4.0 |
| VSCM 230 | Visual Communication I | 4.0 |
| VSCM 240 | Typography I | 4.0 |
| Credits | 18 | |
| Winter | ||
| PHTO 210 | Intermediate Photography | 3.0 |
| VSCM 221 | Web Graphics II | 4.0 |
| VSCM 231 | Visual Communication II | 4.0 |
| VSCM 242 | Typography II | 4.0 |
| VSST 111 | Figure Drawing I | 3.0 |
| Credits | 18 | |
| Spring | ||
| COOP 101 | Career Management and Professional Development * | 1.0 |
| VSCM 222 | Web Graphics III | 4.0 |
| VSCM 232 | Visual Communication III | 4.0 |
| VSCM 241 | Production | 3.0 |
| Free Elective | 3.0 | |
| Social Science Elective | 3.0 | |
| Credits | 18 | |
| Summer | ||
| ARTH 300 | History of Modern Design | 3.0 |
| CIVC 101 | Introduction to Civic Engagement | 1.0 |
| VSST 321 or VSST 301 | Screenprint I or Painting I | 4.0 |
| Arts and Humanities Elective | 3.0 | |
| Natural Science | 4.0 | |
| Credits | 15 | |
| Third Year | ||
| Fall | ||
| VSCM 322 | Motion Graphics I | 4.0 |
| VSCM 332 | Visual Communication IV | 4.0 |
| VSCM 340 | Typography III | 4.0 |
| Art History Elective | 3.0 | |
| VSST Elective ** | 4.0 | |
| Credits | 19 | |
| Winter | ||
| VSST 103 | Design III | 4.0 |
| VSCM 333 | Visual Communication V | 4.0 |
| VSCM 350 | Graphic Design: 20th Century and Beyond | 3.0 |
| VSST 301 or VSST 321 | Painting I or Screenprint I | 4.0 |
| Credits | 15 | |
| Spring | ||
| COOP EXPERIENCE | ||
| Credits | 0 | |
| Summer | ||
| COOP EXPERIENCE | ||
| Credits | 0 | |
| Fourth Year | ||
| Fall | ||
| VSCM 430 | Visual Communication VI | 4.0 |
| VSCM 440 | Book Design | 4.0 |
| Free Elective | 3.0 | |
| Social Science Elective | 3.0 | |
| Credits | 14 | |
| Winter | ||
| VSCM 496 | Senior Capstone ((or Free Elective)) | 3.0 |
| Arts and Humanities Elective | 3.0 | |
| Free Electives | 6.0 | |
| Social Science Elective | 3.0 | |
| Credits | 15 | |
| Spring | ||
| VSCM 460 | Professional Practice | 3.0 |
| VSCM 496 | Senior Capstone ((or Free Elective)) | 3.0 |
| Free Electives | 8.0 | |
| Credits | 14 | |
| Total Credits | 192 | |
- *
Co-op cycles may vary. Students are assigned a co-op cycle (fall/winter, spring/summer, summer-only) based on their co-op program (4-year, 5-year) and major.
COOP 101 registration is determined by the co-op cycle assigned and may be scheduled in a different term. Select students may be eligible to take COOP 001 in place of COOP 101.
- **
Choose any upper-level VSST course for Visual Studies (VSST) elective.
Co-op/Career Opportunities
Potential employers include advertising agencies, publishers, printers, independent and in-house design studios, museums and galleries, magazines and newspapers, and television. Training in visual communication prepares an individual for careers in many fields because the problem-solving methods and organizational skills it builds are widely applicable.
Co-op Experiences
The following is a sampling of graphic design co-op employers:
- Comcast
- Esquire
- The Franklin Institute
- Hasbro
- National Constitution Center
- Philadelphia Museum of Art
- Philadelphia Union
- Quirk Books
- Razorfish
- WebLinc
Career Opportunities
Our Graphic Design alumni go on to successful careers in a range of positions including lead designer, creative director, art director, interaction designer, user experience director, and owner or partner of firms. Some of the companies where you will find our alumni include:
- AgileCat
- America's Test Kitchen
- Ann Taylor Inc
- Apple
- Bloomberg
- Blue Cadet
- Brooks Brothers
- Comcast Corporation
- Conde Nast
- eCity Interactive
- ESPN
- exit
- The Franklin Institute
- Kikkerland
- Longwood Gardens
- Marvel Entertainment
- Michael Graves Design Group
- National Constitution Center
- QVC
- Philadelphia Museum of Art
- Sesame Workshop
- Time Inc.
- Under Armour
- Vera Bradley
Visit the Drexel Steinbright Career Development Center page for more detailed information on co-op and post-graduate opportunities.
Facilities
The Graphic Design studios are located on the fourth floor of the URBN Center in the Antoinette Westphal College of Media Arts and Design. There are five dedicated studios equipped with up-to-date electronic and traditional tools. Studios have work surfaces for traditional practices that will accommodate fifteen students and wall surfaces for critiques or posting examples of printed work. In addition, students have access to a dedicated, non-scheduled graphic design “open lab” equipped with all necessary technology and work surfaces.
Program Level Outcomes
Upon completion of the program, graduates will be prepared to:
- Demonstrate the ability to think critically and logically as applied to the design process
- Demonstrate strong verbal communication, writing, and presentation skills
- Demonstrate high levels of professionalism in the workplace
- Demonstrate a mastery of conceptual thinking/problem solving
- Demonstrate an understanding of environmental concerns
- Demonstrate the ability to collaborate effectively across disciplines
- Demonstrate a mastery of analog skills combined with digital technology to effectively develop, evaluate, refine and complete projects in a wide variety of settings where effective visual communication is required
- Demonstrate a mastery of self-evaluation techniques
