Graduate Minor in Marketing

About the Graduate Minor

Graduate minors highlight Drexel’s collaborative and interdisciplinary spirit by allowing students to take interrelated graduate-level courses outside of their major graduate program. This offers students the opportunity to enrich their chosen graduate field of study with supplemental knowledge and skills from the field of business and provide additional professional expertise.

Admission Requirements

Open to current Drexel graduate students.

Additional Information

For more information please contact our Graduate Student Services department at lebowgradenroll@drexel.edu

Program Requirements

MKTG 601Marketing Strategy & Planning3.0
Choose Any 3 from the following list9.0
Customer Analytics
Marketing Experiments
Buyer Behavior Theory
Channels of Distribution Management
Digital Marketing
Global Marketing
Integrated Marketing Communications Management
New Product Planning, Strategy, and Development
Marketing Management Cases and Problems
Marketing Information Management and Research
Corporate Brand & Reputation Management
Total Credits12.0