Sport Business
Major: Sport Business
Degree Awarded: Master of Science (MS)
Calendar Type: Quarter
Total Credit Hours: 45.0
Classification of Instructional Programs (CIP) code: 52.0299
Standard Occupational Classification (SOC) code: 11-1021
About the Program
The program is designed for individuals working in the sports industry and for those who are and looking to make a career change into the industry. Graduates of the MS program in Sport Business are familiarized with management skills suitable to the broad spectrum of organizations falling within the sport industry. These organizations include professional sports teams and leagues, intercollegiate athletics, sport governing bodies, sport agencies, sport marketing and promotions firms, and other corporate sport enterprises.
This program was developed to meet the needs of professionals working in the sport management field who want to develop the broader skill set needed to advance, as well as for those looking to shift into the field of sport business. It is ideal for those interested in the business side of sport, as well as athletic administrators and those who have an interest in sport business research.
Additional Information
To learn more about the MS in Sport Business, please visit the Sport Business webpage at the LeBow College of Business.
Admission Requirements
Prior Academic Accomplishments: All course work taken prior to application will be examined, paying particular attention to the specific courses that have been completed. Applicants should have attained a minimum grade point average (GPA) of 3.0 (on a 4.0) scale for all undergraduate course work completed.
Test of English as a Foreign Language (TOEFL): Applicants whose native language is not English and who have not already received a degree from a U.S. university must also submit scores from the Test of English as a Foreign Language (TOEFL).
Personal Statement/Essay: Each applicant must submit a personal statement. The personal statement should explain the applicant's educational and personal experiences that have influenced the decision to pursue an MS and should discuss the candidate's career plans and goals.
Letters of Recommendation: Two letters of recommendation must be submitted in support of the application. Applicants are strongly encouraged to seek recommendations from academics or other professionals who can assess the applicant's likelihood of success in the MS program.
Degree Requirements
| Business Core | ||
| BUSN 501 | Measuring and Maximizing Financial Performance | 3.0 |
| ORGB 511 | Leading in Dynamic Environments: A Personal, Relational, and Strategic Approach | 3.0 |
| STAT 601 | Business Statistics | 3.0 |
| Sport Business Core | ||
| SMT 601 | Sports Industry Management | 3.0 |
| SMT 602 | Sport Law | 3.0 |
| SMT 603 | Sports Marketing | 3.0 |
| SMT 605 | Sports Economics | 3.0 |
| SMT 606 | Social Issues in Sport | 3.0 |
| SMT 608 | Sport Media & Public Relations | 3.0 |
| Experiential Component | 3.0 | |
| Choose from one of the following: | ||
| Graduate Internship | ||
| Business Consulting Projects | ||
| International Business Seminar and Residency | ||
| Leading for Innovation | ||
| Business Agility and IT | ||
| Negotiations for Leaders | ||
| Leadership in Sport Management | ||
| Sports Industry Practicum | ||
| Electives or Graduate Minor * | 15.0 | |
| Legal Issues in New Ventures | ||
| Business & Economic Strategy: Game Theory & Applications | ||
| Corporate Financial Management | ||
| Business Conditions and Forecasting | ||
| International Financial Management | ||
| Marketing Strategy & Planning | ||
| Customer Analytics | ||
| Marketing Experiments | ||
| Buyer Behavior Theory | ||
| Global Marketing | ||
| Corporate Brand & Reputation Management | ||
| Managerial Decision Models and Simulation | ||
| Supply Chain Management I | ||
| Sports Ticket Sales & Strategies | ||
| Corporate Sponsorship Sales & Strategies in Sport | ||
| Development & Fundraising Strategies in Sport | ||
| Introduction to the College Sport Industry | ||
| NCAA Compliance | ||
| Labor Relations & Collective Bargaining in Sport | ||
| Sports Promotion and Sales | ||
| Globalization of Sport | ||
| Sports Tournaments & Events | ||
| Managing Coaches & Teams | ||
| Sport Facilities & Event Management | ||
| Consumer Behavior in Sport | ||
| Gridiron Glory | ||
| Gender Equity in High School & College Sports | ||
| Sports Contracts | ||
| March Madness: The Economics, History, & Social Impact of the NCAA Basketball Tournaments | ||
| Special topics in SMT | ||
| Statistics for Business Analytics | ||
| Datamining for Managers | ||
| Quality & Six-Sigma | ||
| Total Credits | 45.0 | |
| * | Additional Elective Options are available, please see your academic advisor. |
Sample Plan of Study
| First Year (Part-Time) | |||||||
|---|---|---|---|---|---|---|---|
| Fall | Credits | Winter | Credits | Spring | Credits | Summer | Credits |
| BUSN 501 | 3.0 | SMT 603 | 3.0 | SMT 602 | 3.0 | Experiential Learning Requirement | 3.0 |
| SMT 601 | 3.0 | SMT 605 | 3.0 | STAT 601 | 3.0 | Elective | 3.0 |
| 6 | 6 | 6 | 6 | ||||
| Second Year (Part-Time) | |||||||
| Fall | Credits | Winter | Credits | Spring | Credits | Summer | Credits |
| SMT 608 | 3.0 | SMT 606 | 3.0 | ORGB 511 | 3.0 | Elective | 3.0 |
| Elective | 3.0 | Elective | 3.0 | Elective | 3.0 | ||
| 6 | 6 | 6 | 3 | ||||
| Total Credits 45 | |||||||
Note: Second Year Summer is less than the 4.5-credit minimum required (considered half-time status) of graduate programs to be considered financial aid eligible. As a result, aid will not be disbursed to students this term.
