Entertainment and Arts Management
About the Program
Bachelor of Science Degree: 184.0 - 189.0 quarter credits
Students in Drexel’s Entertainment and Arts Management major choose an area of concentration in media management, performing arts management, or visual arts management. The curriculum is designed to prepare students to lead and manage in both non-profit and for-profit areas of the field. Concentrations are available in: Visual Arts; Performing Arts; Dance; Theatre; Digital Media; Cinema and Television; and Sports Entertainment.
Coursework in the Entertainment and Arts Management program includes general education and core requirements as well as specialized coursework within the student’s chosen area of concentration and, if applicable, within a specific arts or media discipline. For instance,within the media management concentration, students choose coursework in one of two disciplines: cinema & television or digital media. In the performing arts management concentration, students choose coursework in a dance, performing arts, or theatre discipline.
Unlike other undergraduate programs in this field, students are not required to choose a nonprofit or for-profit focus.This allows Drexel students increased flexibility when choosing their career paths, and a distinct professional advantage in today's ever-changing arts and entertainment industries.
BS/MS Option
Students who complete the Entertainment and Arts Management program may also choose to pursue a graduate degree at Drexel in Arts Administration. Students who graduate with a 3.5 GPA in the last two years of the program are automatically accepted into the graduate Arts Administration program.
Dual Degree MBA Option
Only available to students majoring in Entertainment and Arts Management (4-year with co-op), the BS Entertainment and Arts Management/MBA dual degree program combines study in the management of the arts and entertainment industries along with the MBA degree. The program is designed to allow students to complete both the bachelor's degree and the Master of Business Administration degree in five years.
Applying to the Dual Degree MBA Option
Freshman applicants to the Entertainment and Arts Management program with a combined Math and Critical Reading SAT score of 1300 and a 3.5 GPA may apply for the BS/BMA program at the time of their initial application to Drexel University. Students who are accepted into the accelerated program must maintain a 3.2 GPA as an EAM undergraduate, and must submit 2 letters of recommendation and meet minimum GMAT requirements at the time of the application to the MBA program.
For more information about this major, visit the College's Entertainment and Arts Management page.
Degree Requirements
Coursework in the EAM program includes general education and core requirements as well as specialized coursework within the student’s chosen area of concentration and, if applicable, within a specific arts or media discipline. For instance,within the media management concentration, students choose coursework in one of two disciplines: film, video, and screenwriting or digital media. In the performing arts management concentration, students choose coursework in a dance, performing arts, or theatre discipline.
The core requirements provide an overview of the student's future career field and its required key skills and abilities. The core requirements build a foundation for further advanced and specialized courses, taught in the student's area of concentration. At the end of their freshman year, students select one of the following concentrations:
- (A) Visual Arts Management Concentration
- (B) Performing Arts Management
- (1. ) Dance Concentration
- (2. ) Performing Arts Concentration
- (3. ) Theatre Concentration
- (C) Media Management
- (1. ) Digital Media Concentration
- (2. ) Cinema and Television Concentration
- (D) Sports Entertainment Concentration
| General Education Requirements | 69.0 | |
| Written Analysis and Communication Requirements | ||
| ENGL 101 | Expository Writing and Reading | 3.0 |
| ENGL 102 | Persuasive Writing and Reading | 3.0 |
| ENGL 103 | Analytical Writing and Reading | 3.0 |
| Mathematics and Natural Sciences Requirements | ||
| MATH 101 | Introduction to Analysis I | 4.0 |
| MATH 102 | Introduction to Analysis II | 4.0 |
| Select one of the following sequences: | 6.0-8.0 | |
Biology | ||
| Applied Cells, Genetics & Physiology | ||
| Applied Biological Diversity, Ecology & Evolution | ||
Physics | ||
| Physical Science for Design I | ||
| Physical Science for Design II | ||
| Arts/Humanities Requirements | ||
| COM 230 | Techniques of Speaking | 3.0 |
| Two Arts/Humanities electives | 6.0 | |
| Social Science Requirements | ||
| Three Social Science electives | 9.0 | |
| University Seminar Requirements | ||
| UNIV A101 | The Drexel Experience | 2.0 |
| Co-op 101 | 0.0 | |
| Free electives * | 21.0-26.0 | |
| Entertainment and Arts Management Core Requirements | ||
| ACCT 115 | Financial Accounting Foundations | 4.0 |
| BLAW 201 | Business Law I | 4.0 |
| DSMR 100 | Computer Imaging I | 3.0 |
| EAM 130 | Overview of Entertainment and Arts Management | 3.0 |
| EAM 211 | Strategic Management for Entertainment and Arts Management | 3.0 |
| EAM 261 | Copyrights and Trademarks | 3.0 |
| EAM 361 | Law for Entertainment and Arts Management Managers | 3.0 |
| EAM 391 [WI] | Promotion, Press and Publicity | 3.0 |
| EAM 461 | Entertainment Publishing | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project ** | 3.0 |
| ECON 201 | Principles of Microeconomics | 4.0 |
| HRMT 323 | Principles of Human Resource Administration | 4.0 |
| MKTG 301 | Introduction to Marketing Management | 4.0 |
| ORGB 300 [WI] | Organizational Behavior | 4.0 |
| Select one of the following: | 4.0 | |
| Managerial Accounting Foundations | ||
| Accounting and Finance for Nonfinancial Professionals | ||
| Consumer Behavior | ||
| Select two of the following: *** | 8.0 | |
| Principles of Macroeconomics | ||
| Introduction to Finance | ||
| Management Information Systems | ||
| Operations Management | ||
| Introduction to Business Statistics | ||
| Business Statistics II | ||
| Total Credits | 193.0-200.0 | |
| * | Minimum number of free electives depends on chosen concentration. |
| ** | EAM 491 is a 1.0 credit course, taken 3 times during the senior year, for a total of 3.0 credits. |
| *** | BS/MBA students should take STAT 201 and FIN 301. Students who take STAT 201 and FIN 301 should not take BUSN 301. |
Concentration Requirements
A. Visual Arts Management Concentration
| ARTH 101 | History of Art I: Ancient to Medieval | 3.0 |
| ARTH 102 | History of Art II: High Renaissance to Modern | 3.0 |
| ARTH 103 | History of Art- Early to Late Modern | 3.0 |
| EAM 270 | Audience Development for Arts | 3.0 |
| EAM 301 | Gallery and Collection Management | 3.0 |
| EAM 302 | Exhibition Design | 3.0 |
| EAM 312 | Introduction to Fund Development for the Arts | 3.0 |
| EAM 350 | Arts, Culture and Society | 3.0 |
| EAM 401 | Writing for Arts Managers | 3.0 |
| EAM 471 | Fine Arts Market Development | 3.0 |
| EAM 472 | Trends in Visual Arts | 3.0 |
| Visual Arts students select 24 additional credits from the following: | 24.0 | |
| History of Modern Design | ||
| History of Modern Architecture and Interiors | ||
| Photography | ||
| Photographic Principles | ||
| Intermediate Photography | ||
| History of Photography I | ||
| History of Photography II | ||
| Design I | ||
| Design II | ||
| Design III | ||
| Introductory Drawing | ||
| Figure Drawing I | ||
| Figure Drawing II | ||
| Painting I | ||
| Painting II | ||
| Painting III | ||
| Total Credits | 57.0 | |
B. Performing Arts Management
1. Dance Concentration
| DANC 140 | Ballet Technique I | 2.0 |
| DANC 150 | Modern Dance Technique I | 2.0 |
| DANC 160 | Jazz Dance Technique I | 2.0 |
| or DANC 170 | Hip-Hop Dance Technique I | |
| DANC 201 [WI] | Dance Appreciation | 3.0 |
| DANC 210 | Introduction to Dance | 3.0 |
| DANC 240 | Dance Composition I | 3.0 |
| DANC 325 [WI] | Twentieth Century Dance | 3.0 |
| DANC 355 | Rhythmic Study for Dance | 3.0 |
| EAM 270 | Audience Development for Arts | 3.0 |
| EAM 312 | Introduction to Fund Development for the Arts | 3.0 |
| EAM 313 | Volunteer and Board Management | 3.0 |
| EAM 321 | Box Office and Venue Management | 3.0 |
| EAM 322 | Performing Arts Touring & Promotion | 3.0 |
| EAM 340 | Artist Representation and Management | 3.0 |
| EAM 350 | Arts, Culture and Society | 3.0 |
| EAM 401 | Writing for Arts Managers | 3.0 |
| MUSC 130 | Introduction to Music | 3.0 |
| THTR 240 | Theatre Production I | 3.0 |
| DANC Electives | 6.0 | |
| Six terms of Dance ensembles (DANC 131 -132) | 3.0 | |
| Total Credits | 60.0 | |
2. Performing Arts Concentration
| DANC 201 [WI] | Dance Appreciation | 3.0 |
| DANC 210 | Introduction to Dance | 3.0 |
| DANC 325 [WI] | Twentieth Century Dance | 3.0 |
| EAM 270 | Audience Development for Arts | 3.0 |
| EAM 312 | Introduction to Fund Development for the Arts | 3.0 |
| EAM 313 | Volunteer and Board Management | 3.0 |
| EAM 321 | Box Office and Venue Management | 3.0 |
| EAM 322 | Performing Arts Touring & Promotion | 3.0 |
| EAM 340 | Artist Representation and Management | 3.0 |
| EAM 350 | Arts, Culture and Society | 3.0 |
| EAM 401 | Writing for Arts Managers | 3.0 |
| MUSC 130 | Introduction to Music | 3.0 |
| MUSC 331 | World Musics | 3.0 |
| MUSC 333 | Afro-Amer Music USA | 3.0 |
| MUSC 338 [WI] | American Popular Music | 3.0 |
| THTR 115 | Theatrical Experience | 3.0 |
| THTR 210 | Acting: Fundamentals | 3.0 |
| THTR 240 | Theatre Production I | 3.0 |
| THTR Theatre Elective | 3.0 | |
| Six terms of Performing Arts ensembles (3 classes must be taken for 1 credit each. One must be THTR 130) | 3.0 | |
| Total Credits | 60.0 | |
3. Theatre Concentration
| EAM 270 | Audience Development for Arts | 3.0 |
| EAM 312 | Introduction to Fund Development for the Arts | 3.0 |
| EAM 313 | Volunteer and Board Management | 3.0 |
| EAM 321 | Box Office and Venue Management | 3.0 |
| EAM 322 | Performing Arts Touring & Promotion | 3.0 |
| EAM 340 | Artist Representation and Management | 3.0 |
| EAM 350 | Arts, Culture and Society | 3.0 |
| EAM 401 | Writing for Arts Managers | 3.0 |
| THTR 121 [WI] | Dramatic Analysis | 3.0 |
| THTR 210 | Acting: Fundamentals | 3.0 |
| THTR 211 | Acting: Scene Study | 2.0 |
| THTR 221 [WI] | Theatre History I | 3.0 |
| THTR 222 [WI] | Theatre History II | 3.0 |
| THTR 240 | Theatre Production I | 3.0 |
| THTR 260 | Production Design | 3.0 |
| THTR 320 | Play Direction | 3.0 |
| Two Theatre (THTR) electives | 6.0 | |
| Six terms of Theatre Practicum Courses * | 4.0 | |
| Total Credits | 57.0 | |
| * |
C. Media Management
1. Digital Media Concentration
| ANIM 141 | Computer Graphic Imagery | 3.0 |
| ANIM 211 | Animation I | 3.0 |
| ANIM 212 | Animation II | 3.0 |
| COM 111 | Principles of Communication | 3.0 |
| COM 150 | Mass Media and Society | 3.0 |
| COM 240 | New Technologies In Communication | 3.0 |
| COM 270 [WI] | Business Communication | 3.0 |
| COM 335 | Electronic Publishing | 3.0 |
| DIGM 100 | Digital Design Tools | 3.0 |
| DIGM 110 | Digital Spatial Visualization | 3.0 |
| DIGM 252 | Multimedia Timeline Design | 3.0 |
| EAM 340 | Artist Representation and Management | 3.0 |
| EAM 365 | Media and Entertainment Business | 3.0 |
| MKTG 322 | Advertising & Integrated Marketing Communications | 4.0 |
| VSST 110 | Introductory Drawing | 3.0 |
| WBDV 240 | Web Authoring I | 3.0 |
| WBDV 241 | Vector Authoring I | 3.0 |
| One Digital Media (ANIM. GMAP, WBDV) elective | 3.0 | |
| Digital Media track students also select one course from the following: | 3.0 | |
| Digital Compositing | ||
| Digital Storytelling | ||
| Vector Authoring II | ||
| Explorations in New Media | ||
| Total Credits | 58.0 | |
2. Cinema and Television Concentration
| COM 111 | Principles of Communication | 3.0 |
| COM 150 | Mass Media and Society | 3.0 |
| COM 240 | New Technologies In Communication | 3.0 |
| COM 270 [WI] | Business Communication | 3.0 |
| COM 335 | Electronic Publishing | 3.0 |
| EAM 340 | Artist Representation and Management | 3.0 |
| EAM 365 | Media and Entertainment Business | 3.0 |
| FMVD 110 | Basic Shooting and Lighting | 3.0 |
| FMVD 115 | Basic Editing | 3.0 |
| FMVD 120 | Basic Sound | 3.0 |
| MKTG 322 | Advertising & Integrated Marketing Communications | 4.0 |
| SCRP 270 [WI] | Screenwriting I | 3.0 |
| TVIE 285 | Media Law and Ethics | 3.0 |
| TVIE 290 | Intro to Money & the Media | 3.0 |
| TVPR 212 | TV Commercials and Promos | 3.0 |
| Select three from the following: | 9.0 | |
| Documentary Video Production | ||
| Narrative Video Production | ||
| Experimental Video Production | ||
| Intermediate Lighting | ||
| Intermediate Editing | ||
| Producing for Features | ||
| Special Effects Make-up | ||
| Special Topics in Production | ||
| Writing TV Comedy | ||
| Writing TV Drama | ||
| Screenwriting II | ||
| Writing the Short Film | ||
| Literature for Screenwriters | ||
| Screenplay Story Development | ||
| Screenwriting Workshop I | ||
| Screenwriting Workshop II | ||
| Research, Sales and Programming | ||
| TV Studio: Basic Operations | ||
| TV Studio: Live Directing | ||
| TV Field: Drama | ||
| TV Field: Industrials | ||
| TV Field: Nonfiction | ||
| Producing for Television | ||
| Total Credits | 55.0 | |
D. Sports Entertainment
| COM 111 | Principles of Communication | 3.0 |
| COM 150 | Mass Media and Society | 3.0 |
| COM 240 | New Technologies In Communication | 3.0 |
| COM 270 [WI] | Business Communication | 3.0 |
| COM 335 | Electronic Publishing | 3.0 |
| EAM 340 | Artist Representation and Management | 3.0 |
| EAM 365 | Media and Entertainment Business | 3.0 |
| FMVD 110 | Basic Shooting and Lighting | 3.0 |
| FMVD 115 | Basic Editing | 3.0 |
| FMVD 120 | Basic Sound | 3.0 |
| SMT 101 | Principles of Coaching | 3.0 |
| SMT 201 | Sports Marketing, Promotion, and Public Relations | 3.0 |
| SMT 205 | Sports Information | 3.0 |
| SMT 215 | Sports Ticket Sales & Operations | 3.0 |
| TVPR 100 | TV Studio: Basic Operations | 3.0 |
| TVPR 240 | Producing for Television | 3.0 |
| TVPR 340 | Remote TV Production | 3.0 |
| Sport Entertainment Concentration students also select any three of the following courses: | 9.0 | |
| Introduction to Sport Facility and Event Management | ||
| Sports Budgeting | ||
| Sports and the Law | ||
| Olympic Games | ||
| Sports Agents & Labor Relations | ||
| Fundraising in Sports | ||
| Corporate Sponsorship in Sports | ||
| Capital Campaigns in Athletics | ||
| Sports Contracts | ||
| Sports Publications & Graphics | ||
| Economic Aspects of Sports Management | ||
| Risk Management in Sports | ||
| Fan Experience Management | ||
| Sport Tourism | ||
| TV Studio: Live Directing | ||
| History of Television | ||
| Total Credits | 60.0 | |
Writing-Intensive Course Requirements
In order to graduate, all students must pass three writing-intensive courses after their freshman year. Two writing-intensive courses must be in a student's major. The third can be in any discipline. Students are advised to take one writing-intensive class each year, beginning with the sophomore year, and to avoid “clustering” these courses near the end of their matriculation. Transfer students need to meet with an academic advisor to review the number of writing-intensive courses required to graduate.
A "WI" next to a course in this catalog may indicate that this course can fulfill a writing-intensive requirement. For the most up-to-date list of writing-intensive courses being offered, students should check the Writing Intensive Course List at the University Writing Center. Students scheduling their courses can also conduct a search for courses with the attribute "WI" to bring up a list of all writing-intensive courses available that term. Transfer students need to meet with an academic advisor to review the number of writing-intensive courses required to graduate.
Recommended Plans of Study
At the end of their freshman year, students select one of the following concentrations. Each concentration has its own unique Plan of Study:
(A) Visual Arts Management Concentration
| Term 1 | Credits | |
|---|---|---|
| EAM 130 | Overview of Entertainment and Arts Management | 3.0 |
| ECON 201 | Principles of Microeconomics | 4.0 |
| ENGL 101 | Expository Writing and Reading | 3.0 |
| MATH 101 | Introduction to Analysis I | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Term Credits | 15.0 | |
| Term 2 | ||
| ACCT 115 | Financial Accounting Foundations | 4.0 |
| ENGL 102 | Persuasive Writing and Reading | 3.0 |
| MATH 102 | Introduction to Analysis II | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Free elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 3 | ||
| EAM 211 | Strategic Management for Entertainment and Arts Management | 3.0 |
| ENGL 103 | Analytical Writing and Reading | 3.0 |
| Social science elective | 3.0 | |
| Arts and Humanities elective | 3.0 | |
| Free elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 4 | ||
| BLAW 201 | Business Law I | 4.0 |
| COOP 101 | Career Management and Professional Development | 0.0 |
| EAM 391 [WI] | Promotion, Press and Publicity | 3.0 |
| VSCM 100 | Computer Imaging I | 3.0 |
| PHYS 121 or BIO 100 | Physical Science for Design I Applied Cells, Genetics & Physiology | 4.0 |
| Social science elective | 3.0 | |
| Term Credits | 17.0 | |
| Term 5 | ||
| EAM 261 | Copyrights and Trademarks | 3.0 |
| EAM 270 | Audience Development for Arts | 3.0 |
| EAM 312 | Introduction to Fund Development for the Arts | 3.0 |
| PHYS 122 or BIO 101 | Physical Science for Design II Applied Biological Diversity, Ecology & Evolution | 4.0 |
| Visual Arts Track elective* | 3.0 | |
| Term Credits | 16.0 | |
| Term 6 | ||
| COM 230 | Techniques of Speaking | 3.0 |
| EAM 313 | Volunteer and Board Management | 3.0 |
| EAM 361 | Law for Entertainment and Arts Management Managers | 3.0 |
| Social science elective | 3.0 | |
| Visual Arts Track elective* | 3.0 | |
| Term Credits | 15.0 | |
| Term 7 | ||
| ARTH 101 | History of Art I: Ancient to Medieval | 3.0 |
| EAM 301 | Gallery and Collection Management | 3.0 |
| EAM 401 | Writing for Arts Managers | 3.0 |
| Visual Arts Track elective* | 3.0 | |
| Business elective* | 4.0 | |
| Term Credits | 16.0 | |
| Term 8 | ||
| ARTH 102 | History of Art II: High Renaissance to Modern | 3.0 |
| EAM 302 | Exhibition Design | 3.0 |
| MKTG 301 | Introduction to Marketing Management | 4.0 |
| ORGB 300 [WI] | Organizational Behavior | 4.0 |
| Visual Arts Track elective* | 3.0 | |
| Term Credits | 17.0 | |
| Term 9 | ||
| EAM 350 | Arts, Culture and Society | 3.0 |
| ARTH 103 | History of Art- Early to Late Modern | 3.0 |
| Visual Arts Track elective* | 3.0 | |
| Arts and Humanities elective | 3.0 | |
| Business elective* | 4.0 | |
| Term Credits | 16.0 | |
| Term 10 | ||
| EAM 471 | Fine Arts Market Development | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| HRMT 323 | Principles of Human Resource Administration | 4.0 |
| Free elective | 3.0 | |
| Visual Arts Track elective* | 3.0 | |
| Term Credits | 14.0 | |
| Term 11 | ||
| EAM 461 | Entertainment Publishing | 3.0 |
| EAM 472 | Trends in Visual Arts | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Visual Arts Track elective* | 3.0 | |
| Free electives | 6.0 | |
| Term Credits | 16.0 | |
| Term 12 | ||
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Visual Arts Track elective* | 3.0 | |
| Free electives | 6.0 | |
| Business elective* | 4.0 | |
| Term Credits | 14.0 | |
| Total Credit: 186.0 | ||
(B) Performing Arts Management
(1.) Dance Concentration
| Term 1 | Credits | |
|---|---|---|
| EAM 130 | Overview of Entertainment and Arts Management | 3.0 |
| ECON 201 | Principles of Microeconomics | 4.0 |
| ENGL 101 | Expository Writing and Reading | 3.0 |
| MATH 101 | Introduction to Analysis I | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Term Credits | 15.0 | |
| Term 2 | ||
| ACCT 115 | Financial Accounting Foundations | 4.0 |
| ENGL 102 | Persuasive Writing and Reading | 3.0 |
| MATH 102 | Introduction to Analysis II | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Free elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 3 | ||
| EAM 211 | Strategic Management for Entertainment and Arts Management | 3.0 |
| ENGL 103 | Analytical Writing and Reading | 3.0 |
| Free elective | 3.0 | |
| Arts and Humanities elective | 3.0 | |
| Social science elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 4 | ||
| BLAW 201 | Business Law I | 4.0 |
| COOP 101 | Career Management and Professional Development | 0.0 |
| DSMR 100 | Computer Imaging I | 3.0 |
| EAM 391 [WI] | Promotion, Press and Publicity | 3.0 |
| PHYS 121 or BIO 100 | Physical Science for Design I Applied Cells, Genetics & Physiology | 4.0 |
| Social science elective | 3.0 | |
| Term Credits | 17.0 | |
| Term 5 | ||
| EAM 261 | Copyrights and Trademarks | 3.0 |
| EAM 270 | Audience Development for Arts | 3.0 |
| EAM 312 | Introduction to Fund Development for the Arts | 3.0 |
| THTR 240 | Theatre Production I | 3.0 |
| PHYS 122 or BIO 101 | Physical Science for Design II Applied Biological Diversity, Ecology & Evolution | 4.0 |
| Term Credits | 16.0 | |
| Term 6 | ||
| COM 230 | Techniques of Speaking | 3.0 |
| DANC 210 | Introduction to Dance | 3.0 |
| EAM 313 | Volunteer and Board Management | 3.0 |
| EAM 361 | Law for Entertainment and Arts Management Managers | 3.0 |
| Required ensemble | 0.0 | |
| Social science elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 7 | ||
| DANC 140 | Ballet Technique I | 2.0 |
| DANC 150 | Modern Dance Technique I | 2.0 |
| EAM 401 | Writing for Arts Managers | 3.0 |
| MUSC 130 | Introduction to Music | 3.0 |
| DANC 170 or 160 | Hip-Hop Dance Technique I Jazz Dance Technique I | 2.0 |
| Required ensemble | 1.0 | |
| Business elective* | 4.0 | |
| Term Credits | 17.0 | |
| Term 8 | ||
| DANC 355 | Rhythmic Study for Dance | 3.0 |
| EAM 322 | Performing Arts Touring & Promotion | 3.0 |
| MKTG 301 | Introduction to Marketing Management | 4.0 |
| ORGB 300 [WI] | Organizational Behavior | 4.0 |
| Required ensemble | 1.0 | |
| Term Credits | 15.0 | |
| Term 9 | ||
| DANC 201 [WI] | Dance Appreciation | 3.0 |
| EAM 321 | Box Office and Venue Management | 3.0 |
| EAM 340 | Artist Representation and Management | 3.0 |
| EAM 350 | Arts, Culture and Society | 3.0 |
| Required ensemble | 1.0 | |
| Business elective* | 4.0 | |
| Term Credits | 17.0 | |
| Term 10 | ||
| DANC 325 [WI] | Twentieth Century Dance | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| HRMT 323 | Principles of Human Resource Administration | 4.0 |
| Free elective | 3.0 | |
| Dance (DANC) elective | 3.0 | |
| Term Credits | 14.0 | |
| Term 11 | ||
| DANC 240 | Dance Composition I | 3.0 |
| EAM 461 | Entertainment Publishing | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Free electives | 9.0 | |
| Ensemble | 0.0 | |
| Term Credits | 16.0 | |
| Term 12 | ||
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Ensemble | 0.0 | |
| Free electives | 6.0 | |
| Business elective* | 4.0 | |
| Dance (DANC) elective | 3.0 | |
| Term Credits | 14.0 | |
| Total Credit: 186.0 | ||
(2.) Performing Arts Concentration
| Term 1 | Credits | |
|---|---|---|
| EAM 130 | Overview of Entertainment and Arts Management | 3.0 |
| ECON 201 | Principles of Microeconomics | 4.0 |
| ENGL 101 | Expository Writing and Reading | 3.0 |
| MATH 101 | Introduction to Analysis I | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Term Credits | 15.0 | |
| Term 2 | ||
| ACCT 115 | Financial Accounting Foundations | 4.0 |
| ENGL 102 | Persuasive Writing and Reading | 3.0 |
| MATH 102 | Introduction to Analysis II | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Free elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 3 | ||
| EAM 211 | Strategic Management for Entertainment and Arts Management | 3.0 |
| ENGL 103 | Analytical Writing and Reading | 3.0 |
| Free elective | 3.0 | |
| Arts and Humanities elective | 3.0 | |
| Social science elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 4 | ||
| BLAW 201 | Business Law I | 4.0 |
| COOP 101 | Career Management and Professional Development | 0.0 |
| DSMR 100 | Computer Imaging I | 3.0 |
| EAM 391 [WI] | Promotion, Press and Publicity | 3.0 |
| THTR 130 | Introduction to Theater Production Practicum | 1.0 |
| THTR 240 | Theatre Production I | 3.0 |
| PHYS 121 or BIO 100 | Physical Science for Design I Applied Cells, Genetics & Physiology | 4.0 |
| Term Credits | 18.0 | |
| Term 5 | ||
| EAM 261 | Copyrights and Trademarks | 3.0 |
| EAM 270 | Audience Development for Arts | 3.0 |
| EAM 312 | Introduction to Fund Development for the Arts | 3.0 |
| PHYS 122 or BIO 101 | Physical Science for Design II Applied Biological Diversity, Ecology & Evolution | 4.0 |
| Social science elective | 3.0 | |
| Term Credits | 16.0 | |
| Term 6 | ||
| COM 230 | Techniques of Speaking | 3.0 |
| DANC 201 [WI] | Dance Appreciation | 3.0 |
| EAM 313 | Volunteer and Board Management | 3.0 |
| EAM 361 | Law for Entertainment and Arts Management Managers | 3.0 |
| Required ensemble | 0.0 | |
| Arts and Humanities elective | 3.0 | |
| Social science elective | 3.0 | |
| Term Credits | 18.0 | |
| Term 7 | ||
| EAM 401 | Writing for Arts Managers | 3.0 |
| MUSC 130 | Introduction to Music | 3.0 |
| THTR 115 | Theatrical Experience | 3.0 |
| THTR 210 | Acting: Fundamentals | 3.0 |
| Business elective* | 4.0 | |
| Required ensemble | 1.0 | |
| Term Credits | 17.0 | |
| Term 8 | ||
| EAM 322 | Performing Arts Touring & Promotion | 3.0 |
| MKTG 301 | Introduction to Marketing Management | 4.0 |
| MUSC 331 | World Musics | 3.0 |
| ORGB 300 [WI] | Organizational Behavior | 4.0 |
| Required ensemble | 1.0 | |
| Term Credits | 15.0 | |
| Term 9 | ||
| DANC 210 | Introduction to Dance | 3.0 |
| EAM 321 | Box Office and Venue Management | 3.0 |
| EAM 340 | Artist Representation and Management | 3.0 |
| EAM 350 | Arts, Culture and Society | 3.0 |
| MUSC 333 | Afro-Amer Music USA | 3.0 |
| Required ensemble | 0.0 | |
| Term Credits | 15.0 | |
| Term 10 | ||
| DANC 325 [WI] | Twentieth Century Dance | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| HRMT 323 | Principles of Human Resource Administration | 4.0 |
| Free elective | 3.0 | |
| Ensemble | 0.0 | |
| Business elective* | 4.0 | |
| Term Credits | 15.0 | |
| Term 11 | ||
| EAM 461 | Entertainment Publishing | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Free electives | 6.0 | |
| Theatre elective* | 3.0 | |
| Ensemble | 0.0 | |
| Term Credits | 13.0 | |
| Term 12 | ||
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| MUSC 338 [WI] | American Popular Music | 3.0 |
| Free electives | 6.0 | |
| Business elective* | 4.0 | |
| Term Credits | 14.0 | |
| Total Credit: 186.0 | ||
(3.) Theatre Concentration
| Term 1 | Credits | |
|---|---|---|
| EAM 130 | Overview of Entertainment and Arts Management | 3.0 |
| ECON 201 | Principles of Microeconomics | 4.0 |
| ENGL 101 | Expository Writing and Reading | 3.0 |
| MATH 101 | Introduction to Analysis I | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Term Credits | 15.0 | |
| Term 2 | ||
| ACCT 115 | Financial Accounting Foundations | 4.0 |
| ENGL 102 | Persuasive Writing and Reading | 3.0 |
| MATH 102 | Introduction to Analysis II | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Free elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 3 | ||
| EAM 211 | Strategic Management for Entertainment and Arts Management | 3.0 |
| ENGL 103 | Analytical Writing and Reading | 3.0 |
| Free elective | 3.0 | |
| Social science elective | 3.0 | |
| Arts and Humanities elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 4 | ||
| BLAW 201 | Business Law I | 4.0 |
| COOP 101 | Career Management and Professional Development | 0.0 |
| DSMR 100 | Computer Imaging I | 3.0 |
| EAM 391 [WI] | Promotion, Press and Publicity | 3.0 |
| THTR 130 | Introduction to Theater Production Practicum | 1.0 |
| THTR 240 | Theatre Production I | 3.0 |
| PHYS 121 or BIO 100 | Physical Science for Design I Applied Cells, Genetics & Physiology | 4.0 |
| Term Credits | 18.0 | |
| Term 5 | ||
| EAM 261 | Copyrights and Trademarks | 3.0 |
| EAM 270 | Audience Development for Arts | 3.0 |
| EAM 312 | Introduction to Fund Development for the Arts | 3.0 |
| THTR 221 [WI] | Theatre History I | 3.0 |
| PHYS 122 or BIO 101 | Physical Science for Design II Applied Biological Diversity, Ecology & Evolution | 4.0 |
| Term Credits | 16.0 | |
| Term 6 | ||
| COM 230 | Techniques of Speaking | 3.0 |
| EAM 313 | Volunteer and Board Management | 3.0 |
| EAM 361 | Law for Entertainment and Arts Management Managers | 3.0 |
| THTR 121 [WI] | Dramatic Analysis | 3.0 |
| Required ensemble | 0.0 | |
| Social science elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 7 | ||
| EAM 401 | Writing for Arts Managers | 3.0 |
| THTR 210 | Acting: Fundamentals | 3.0 |
| Arts and Humanities elective | 3.0 | |
| Business elective* | 4.0 | |
| Theatre elective* | 3.0 | |
| Required ensemble | 1.0 | |
| Term Credits | 17.0 | |
| Term 8 | ||
| EAM 322 | Performing Arts Touring & Promotion | 3.0 |
| MKTG 301 | Introduction to Marketing Management | 4.0 |
| ORGB 300 [WI] | Organizational Behavior | 4.0 |
| THTR 222 [WI] | Theatre History II | 3.0 |
| Required ensemble | 1.0 | |
| Term Credits | 15.0 | |
| Term 9 | ||
| EAM 321 | Box Office and Venue Management | 3.0 |
| EAM 340 | Artist Representation and Management | 3.0 |
| EAM 350 | Arts, Culture and Society | 3.0 |
| THTR 211 | Acting: Scene Study | 2.0 |
| Required ensemble | 0.0 | |
| Business elective* | 4.0 | |
| Term Credits | 15.0 | |
| Term 10 | ||
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| HRMT 323 | Principles of Human Resource Administration | 4.0 |
| THTR 320 | Play Direction | 3.0 |
| Arts and Humanities elective | 3.0 | |
| Ensemble | 0.0 | |
| Free elective | 3.0 | |
| Term Credits | 14.0 | |
| Term 11 | ||
| EAM 461 | Entertainment Publishing | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| THTR 260 | Production Design | 3.0 |
| Free elective | 9.0 | |
| Ensemble | 0.0 | |
| Term Credits | 16.0 | |
| Term 12 | ||
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Theatre elective* | 3.0 | |
| Free electives | 6.0 | |
| Business elective* | 4.0 | |
| Term Credits | 14.0 | |
| Total Credit: 185.0 | ||
(C) Media Management
(1.) Digital Media Concentration
| Term 1 | Credits | |
|---|---|---|
| EAM 130 | Overview of Entertainment and Arts Management | 3.0 |
| ECON 201 | Principles of Microeconomics | 4.0 |
| ENGL 101 | Expository Writing and Reading | 3.0 |
| MATH 101 | Introduction to Analysis I | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Term Credits | 15.0 | |
| Term 2 | ||
| ACCT 115 | Financial Accounting Foundations | 4.0 |
| ENGL 102 | Persuasive Writing and Reading | 3.0 |
| MATH 102 | Introduction to Analysis II | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Free elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 3 | ||
| EAM 211 | Strategic Management for Entertainment and Arts Management | 3.0 |
| ENGL 103 | Analytical Writing and Reading | 3.0 |
| Arts and Humanities elective | 3.0 | |
| Free elective | 3.0 | |
| Social science elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 4 | ||
| BLAW 201 | Business Law I | 4.0 |
| COOP 101 | Career Management and Professional Development | 0.0 |
| DIGM 100 | Digital Design Tools | 3.0 |
| DSMR 100 | Computer Imaging I | 3.0 |
| VSST 110 | Introductory Drawing | 3.0 |
| PHYS 121 or BIO 100 | Physical Science for Design I Applied Cells, Genetics & Physiology | 4.0 |
| Term Credits | 17.0 | |
| Term 5 | ||
| COM 111 | Principles of Communication | 3.0 |
| DIGM 110 | Digital Spatial Visualization | 3.0 |
| EAM 261 | Copyrights and Trademarks | 3.0 |
| EAM 391 [WI] | Promotion, Press and Publicity | 3.0 |
| PHYS 122 or BIO 101 | Physical Science for Design II Applied Biological Diversity, Ecology & Evolution | 4.0 |
| Term Credits | 16.0 | |
| Term 6 | ||
| DIGM 252 | Multimedia Timeline Design | 3.0 |
| EAM 361 | Law for Entertainment and Arts Management Managers | 3.0 |
| EAM 365 | Media and Entertainment Business | 3.0 |
| COM 230 | Techniques of Speaking | 3.0 |
| COM 150 | Mass Media and Society | 3.0 |
| Term Credits | 15.0 | |
| Term 7 | ||
| COM 240 | New Technologies In Communication | 3.0 |
| WBDV 240 | Web Authoring I | 3.0 |
| Business elective (See degree requirements for list) | 4.0 | |
| Arts and Humanities elective | 3.0 | |
| Social science elective | 3.0 | |
| Term Credits | 16.0 | |
| Term 8 | ||
| MKTG 301 | Introduction to Marketing Management | 4.0 |
| ORGB 300 [WI] | Organizational Behavior | 4.0 |
| WBDV 241 | Vector Authoring I | 3.0 |
| Free electives | 6.0 | |
| Term Credits | 17.0 | |
| Term 9 | ||
| EAM 340 | Artist Representation and Management | 3.0 |
| MKTG 322 | Advertising & Integrated Marketing Communications | 4.0 |
| Digital Media Track elective* | 3.0 | |
| Business elective* | 4.0 | |
| Term Credits | 14.0 | |
| Term 10 | ||
| ANIM 141 | Computer Graphic Imagery | 3.0 |
| COM 270 [WI] | Business Communication | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| HRMT 323 | Principles of Human Resource Administration | 4.0 |
| Free elective | 3.0 | |
| Term Credits | 14.0 | |
| Term 11 | ||
| ANIM 211 | Animation I | 3.0 |
| EAM 461 | Entertainment Publishing | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Free electives | 9.0 | |
| Term Credits | 16.0 | |
| Term 12 | ||
| ANIM 212 | Animation II | 3.0 |
| COM 335 | Electronic Publishing | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Business elective* | 4.0 | |
| Social science elective | 3.0 | |
| Term Credits | 14.0 | |
| Total Credit: 184.0 | ||
(2.) Cinema and Television Concentration
| Term 1 | Credits | |
|---|---|---|
| EAM 130 | Overview of Entertainment and Arts Management | 3.0 |
| ECON 201 | Principles of Microeconomics | 4.0 |
| ENGL 101 | Expository Writing and Reading | 3.0 |
| MATH 101 | Introduction to Analysis I | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Term Credits | 15.0 | |
| Term 2 | ||
| ACCT 115 | Financial Accounting Foundations | 4.0 |
| ENGL 102 | Persuasive Writing and Reading | 3.0 |
| MATH 102 | Introduction to Analysis II | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Free elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 3 | ||
| EAM 211 | Strategic Management for Entertainment and Arts Management | 3.0 |
| ENGL 103 | Analytical Writing and Reading | 3.0 |
| Arts and Humanities elective | 3.0 | |
| Free elective | 3.0 | |
| Social science elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 4 | ||
| BLAW 201 | Business Law I | 4.0 |
| COOP 101 | Career Management and Professional Development | 0.0 |
| DSMR 100 | Computer Imaging I | 3.0 |
| EAM 391 [WI] | Promotion, Press and Publicity | 3.0 |
| PHYS 121 or BIO 100 | Physical Science for Design I Applied Cells, Genetics & Physiology | 4.0 |
| Term Credits | 14.0 | |
| Term 5 | ||
| COM 111 | Principles of Communication | 3.0 |
| EAM 261 | Copyrights and Trademarks | 3.0 |
| FMVD 110 | Basic Shooting and Lighting | 3.0 |
| SCRP 270 [WI] | Screenwriting I | 3.0 |
| PHYS 122 or BIO 101 | Physical Science for Design II Applied Biological Diversity, Ecology & Evolution | 4.0 |
| Term Credits | 16.0 | |
| Term 6 | ||
| COM 150 | Mass Media and Society | 3.0 |
| COM 230 | Techniques of Speaking | 3.0 |
| EAM 361 | Law for Entertainment and Arts Management Managers | 3.0 |
| EAM 365 | Media and Entertainment Business | 3.0 |
| FMVD 115 | Basic Editing | 3.0 |
| TVIE 290 | Intro to Money & the Media | 3.0 |
| Term Credits | 18.0 | |
| Term 7 | ||
| COM 240 | New Technologies In Communication | 3.0 |
| FMVD 120 | Basic Sound | 3.0 |
| Business elective* | 4.0 | |
| Free elective | 3.0 | |
| Cinema and Television elective* | 3.0 | |
| Term Credits | 16.0 | |
| Term 8 | ||
| MKTG 301 | Introduction to Marketing Management | 4.0 |
| ORGB 300 [WI] | Organizational Behavior | 4.0 |
| TVIE 285 | Media Law and Ethics | 3.0 |
| Free elective | 3.0 | |
| Arts and Humanities elective | 3.0 | |
| Term Credits | 17.0 | |
| Term 9 | ||
| EAM 340 | Artist Representation and Management | 3.0 |
| MKTG 322 | Advertising & Integrated Marketing Communications | 4.0 |
| Business elective* | 4.0 | |
| Cinema and Television elective* | 3.0 | |
| Term Credits | 14.0 | |
| Term 10 | ||
| COM 270 [WI] | Business Communication | 3.0 |
| COM 335 | Electronic Publishing | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| HRMT 323 | Principles of Human Resource Administration | 4.0 |
| TVPR 212 | TV Commercials and Promos | 3.0 |
| Term Credits | 14.0 | |
| Term 11 | ||
| EAM 461 | Entertainment Publishing | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Cinema and Television elective* | 3.0 | |
| Social science elective | 3.0 | |
| Free electives | 6.0 | |
| Term Credits | 16.0 | |
| Term 12 | ||
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Social science elective | 3.0 | |
| Business elective* | 4.0 | |
| Free electives | 6.0 | |
| Term Credits | 14.0 | |
| Total Credit: 184.0 | ||
(D.) Sports Entertainment Concentration
| Term 1 | Credits | |
|---|---|---|
| EAM 130 | Overview of Entertainment and Arts Management | 3.0 |
| ECON 201 | Principles of Microeconomics | 4.0 |
| ENGL 101 | Expository Writing and Reading | 3.0 |
| MATH 101 | Introduction to Analysis I | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Term Credits | 15.0 | |
| Term 2 | ||
| ACCT 115 | Financial Accounting Foundations | 4.0 |
| ENGL 102 | Persuasive Writing and Reading | 3.0 |
| MATH 102 | Introduction to Analysis II | 4.0 |
| UNIV A101 | The Drexel Experience | 1.0 |
| Free elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 3 | ||
| EAM 211 | Strategic Management for Entertainment and Arts Management | 3.0 |
| ENGL 103 | Analytical Writing and Reading | 3.0 |
| Free elective | 3.0 | |
| Social science elective | 3.0 | |
| Arts and Humanities elective | 3.0 | |
| Term Credits | 15.0 | |
| Term 4 | ||
| BIO 100 | Applied Cells, Genetics & Physiology | 3.0 |
| BLAW 201 | Business Law I | 4.0 |
| COOP 101 | Career Management and Professional Development | 0.0 |
| DSMR 100 | Computer Imaging I | 3.0 |
| PHYS 121 | Physical Science for Design I | 4.0 |
| SMT 110 | The Business of Sport | 3.0 |
| TVPR 100 | TV Studio: Basic Operations | 3.0 |
| Term Credits | 20.0 | |
| Term 5 | ||
| BIO 101 | Applied Biological Diversity, Ecology & Evolution | 3.0 |
| COM 111 | Principles of Communication | 3.0 |
| EAM 261 | Copyrights and Trademarks | 3.0 |
| EAM 391 [WI] | Promotion, Press and Publicity | 3.0 |
| FMVD 110 | Basic Shooting and Lighting | 3.0 |
| PHYS 122 | Physical Science for Design II | 4.0 |
| Term Credits | 19.0 | |
| Term 6 | ||
| COM 150 | Mass Media and Society | 3.0 |
| COM 230 | Techniques of Speaking | 3.0 |
| EAM 361 | Law for Entertainment and Arts Management Managers | 3.0 |
| EAM 365 | Media and Entertainment Business | 3.0 |
| FMVD 115 | Basic Editing | 3.0 |
| SMT 215 | Sports Ticket Sales & Operations | 3.0 |
| Term Credits | 18.0 | |
| Term 7 | ||
| COM 240 | New Technologies In Communication | 3.0 |
| FMVD 120 | Basic Sound | 3.0 |
| SMT 201 | Sports Marketing, Promotion, and Public Relations | 3.0 |
| SMT 205 | Sports Information | 3.0 |
| TVPR 240 | Producing for Television | 3.0 |
| Term Credits | 15.0 | |
| Term 8 | ||
| MKTG 301 | Introduction to Marketing Management | 4.0 |
| ORGB 300 [WI] | Organizational Behavior | 4.0 |
| TVPR 340 | Remote TV Production | 3.0 |
| Arts and Humanities elective | 3.0 | |
| Sports Entertainment elective | 3.0 | |
| Term Credits | 17.0 | |
| Term 9 | ||
| EAM 340 | Artist Representation and Management | 3.0 |
| Business elective | 4.0 | |
| Sports Entertainment elective | 3.0 | |
| Free electives | 6.0 | |
| Term Credits | 16.0 | |
| Term 10 | ||
| COM 270 [WI] | Business Communication | 3.0 |
| COM 335 | Electronic Publishing | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| HRMT 323 | Principles of Human Resource Administration | 4.0 |
| Business elective | 4.0 | |
| Term Credits | 15.0 | |
| Term 11 | ||
| EAM 461 | Entertainment Publishing | 3.0 |
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Free electives | 6.0 | |
| Sports Entertainment elective | 3.0 | |
| Social science elective | 3.0 | |
| Term Credits | 16.0 | |
| Term 12 | ||
| EAM 491 | Entertainment and Arts Management Senior Project | 1.0 |
| Social science elective | 3.0 | |
| Free electives | 6.0 | |
| Business elective | 3.0 | |
| Term Credits | 13.0 | |
| Total Credit: 194.0 | ||
| * | See degree requirements. |
Co-op/Career Opportunities
A Drexel degree in Entertainment and Arts Management prepares students for a variety of careers in both for-profit and nonprofit organizations; from creative, hands-on positions to administrative and management roles.
The career possibilities in this field are extensive and include the following positions:
- Artistic or creative director
- Concert and live events manager
- Gallery owner
- Grant writer
- Marketing coordinator
- Production and development executive
- Promoter • Publicist
- Talent agent
Visit the Drexel Steinbright Career Development Center page for more detailed information on co-op and post-graduate opportunities.
About the Accelerated Degree Program (BS/MBA)
Only available to students majoring in Entertainment and Arts Management (4-year with co-op), this dual degree program combines study in the management of the arts and entertainment industries along with the MBA degree. The program is designed to allow students to complete both the bachelor's degree and the Master of Business Administration degree in five years.
Incoming freshmen selected for this program will generally have a minimum of 1350 on the SAT, a GPA of 3.5 or better, and rank in the top 10% of their high school graduating class. A strong candidate for this program will have taken significant AP coursework while in high school.
Degree requirements
BS in Entertainment and Arts Management
BS /MBA students may be waived from three MBA Enterprise Management courses, assuming a grade of B or better is earned in specified undergraduate courses. Students can review the Waiver Policies for the Statement of Curriculum Standing on the LeBow College's web site for additional information. Students who complete MIS 200 in their undergraduate program will, in addition, be waived from a fourth MBA course (MIS 611).
The above conditions hold only for fully accepted BS /MBA students as identified by Enrollment Management.
Additional requirements for the dual degree program
- A cumulative GPA of at least 3.2 is required throughout the program.
- Students must take the GMAT examination and achieve a minimum score of 570 prior to the end of the tenth term in order to continue in the program. It is recommended that students take the GMAT examination late in the student's third year.
- Students must submit an acceptable of plan of study at least three terms before anticipated start of graduate part of the program.
Students should visit the Westphal College of Media Arts and Design for more information.
College of Media Arts and Design Facilities
The college offers many state-of-the-art facilities and resources to its students including:
- Drexel Historic Costume Collection
- Design and Imaging Studios
- DUTV, student-run cable television station
- Leornard Pearlstein Art Gallery
- MAD Dragon Records Label
- Mandell Theater
- Paul F. Harron Studios
- Rudman Institute for Entertainment Industry Studies
- WKDU,Drexel’s student-run radio station
Courses
EAM 130 Overview of Entertainment and Arts Management 3.0 Credits
Students acquire an understanding of the profit and non-profit organization within a social and governmental context. Of primary focus are the arts organization as an entity, how they are organized and the impact and place they have within the community.
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is EAM.
EAM 200 Introduction to the Music Industry 3.0 Credits
This course offers an introduction to four key areas of the music business - The recording industry, entertainment contracts, publishing, touring and concert production. Students will be taught by experts in each topic.
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is EAM.
EAM 211 Strategic Management for Entertainment and Arts Management 3.0 Credits
Explores the concepts of planning and evaluation as it relates to the arts. Instruction will focus on the development of business plans, including research, organization, competition, marketing, staffing, and financial issues (i.e. budgets, etc.). Students present and defend the elements of their plans. Other topics discussed will be leadership skills decision-making, and managing change.
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if classification is Freshman or Sophomore .
EAM 261 Copyrights and Trademarks 3.0 Credits
This is the introductory law course for EAM managers and discusses topics relating to copyrights, intellectual property rights, and royalties.
Repeat Status: Not repeatable for credit
Prerequisites: BLAW 201 [Min Grade: D]
EAM 270 Audience Development for Arts 3.0 Credits
This course emphasizes the usefulness and application of marketing theories and concepts to develop audiences and promotes the arts as a valuable social sector, with a focus on marketing planning and strategy development. Focus is placed on marketing research, analysis, planning, strategy development, and development of marketing plans.
Repeat Status: Not repeatable for credit
Prerequisites: EAM 211 [Min Grade: D]
EAM 301 Gallery and Collection Management 3.0 Credits
Discusses the professional operation of museums and commercial art galleries including advocacy, legal, administration, curatorial, exhibition, and public issues by examining the questions: What are the challenges of managing a museum's collection including acquisition policies, insurance, conservation and storage of art? What resources are needed to manage a gallery?.
Repeat Status: Not repeatable for credit
Prerequisites: EAM 211 [Min Grade: D]
EAM 302 Exhibition Design 3.0 Credits
Discuss key issues in exhibition presentation including visual design elements, accessibility, and approachable presentation strategies. This course also explores theoretical and ethical issues related to museums, art collecting, cultural patrimony, curatorial authority, and diversity.
Repeat Status: Not repeatable for credit
Prerequisites: EAM 301 [Min Grade: D]
EAM 312 Introduction to Fund Development for the Arts 3.0 Credits
Course provides an overview of basic fund-raising techniques for non-profit arts organizations. Strategies for raising funds from individuals, corporations, foundations, and government funding sources are reviewed and analyzed. Methodologies for developing a complete fund-raising plan are studied.
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is EAM.
Prerequisites: EAM 130 [Min Grade: D]
EAM 313 Volunteer and Board Management 3.0 Credits
This course continues the work of EAM 312- Intro to Fund Development for the Arts. It will build on that course by focusing on the area of volunteers for nonprofit organizations. Content will examine the board of directors and other volunteers in relation to governing, managing, operating a nonprofit arts entity.
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is EAM.
Prerequisites: EAM 312 [Min Grade: D]
EAM 321 Box Office and Venue Management 3.0 Credits
Focuses on the operational management tasks. Students explore the marketing and promotional component of box office management, the use of technology and ticket sales, and managing people.
Repeat Status: Not repeatable for credit
Prerequisites: EAM 211 [Min Grade: D]
EAM 322 Performing Arts Touring and Promotion 3.0 Credits
This course provides an overview of organizing performing arts tours and events by discussing administrative and management responsibilities of touring including booking, logistics, staffing, promotion and decision making.
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if classification is Junior.
EAM 340 Artist Representation and Management 3.0 Credits
This course teaches EAM students who will be representing or managing artists, or will be working with agents or artist managers, the nature of those jobs and the challenges of successfully working with talent to promote and monetize their careers.
Repeat Status: Not repeatable for credit
Restrictions: Can enroll if major is EAM and classification is Junior or Senior.
EAM 350 Arts, Culture and Society 3.0 Credits
Examines the role of arts¿ impact on society, exploring key cultural policy issues including community standards and censorship, and different approaches to funding. Readings, films, discussions and projects explore questions as the social functions of the arts, the use of art for advocacy and patronage over the world.
Repeat Status: Not repeatable for credit
Restrictions: Cannot enroll if classification is Freshman
EAM 361 Law for Entertainment and Arts Management Managers 3.0 Credits
Examines the relationship between the arts and law, including contracts, license fees, labor-management agreements, liability, immigration law, use fees, first amendment issues, and the formation of partnerships and corporations.
Repeat Status: Not repeatable for credit
Prerequisites: EAM 261 [Min Grade: D]
EAM 365 Media and Entertainment Business 3.0 Credits
This course focuses on media networks and other major players in the media and entertainment business, examining their interdependence, and discussing major trends and tendencies on the market and their impact on the art and entertainment field.
Repeat Status: Not repeatable for credit
EAM 391 [WI] Promotion, Press and Publicity 3.0 Credits
This course addresses media positioning and addresses relationship development, press releases, PSA's, CD promotional development and other methods for promoting arts and entertainment. This is a writing intensive course.
Repeat Status: Not repeatable for credit
EAM 399 Independent Study in Entertainment and Arts Management 12.0 Credits
Provides individualized study in entertainment and arts management in a specialized area of study. May be repeated for credit. Department permission required.
Repeat Status: Can be repeated 4 times for 12 credits
Restrictions: Cannot enroll if classification is Freshman
EAM 401 Writing for Arts Managers 3.0 Credits
Focuses on non-marketing writing, with a significant portion of the class focusing on the development and writing of proposals seeking funding for arts organizations. The course covers in-depth the standard elements of a complete professionally prepared proposal, as well as exposing students to alternate formats.
Repeat Status: Not repeatable for credit
Prerequisites: (ENGL 103 [Min Grade: D] or ENGL 105 [Min Grade: A] or HUM 108 [Min Grade: D]) and EAM 312 [Min Grade: D]
EAM 461 Entertainment Publishing 3.0 Credits
A detailed look at the publishing industry, including history and economics of publishing. Industry segments to be covered include books, periodicals and new media. Topics include developer/publisher issues, laws, industry operating characteristics, distribution and industry trends.
Repeat Status: Not repeatable for credit
Prerequisites: EAM 361 [Min Grade: D]
EAM 465 Special Topics in Entertainment and Arts Management 1.0-3.0 Credit
Provides study in entertainment and arts management on a special topic. This course may be a lecture or laboratory course. May be repeated for credit if topics vary.
Repeat Status: Can be repeated 5 times for 15 credits
EAM 471 Fine Arts Market Development 3.0 Credits
Examines the dynamics of the commercial visual arts market, including international auction houses such as Sotheby's and major private collectors. Answers questions like: How is the market value (price) of art works determined?.
Repeat Status: Not repeatable for credit
Prerequisites: EAM 301 [Min Grade: D]
EAM 472 Trends in Visual Arts 3.0 Credits
Exploration of recent developments in the visual arts in the US and abroad. Includes the reviewing of major visual arts exhibitions and emerging artists and artistic trends within the decade. Field trips to area galleries and art museums are included.
Repeat Status: Not repeatable for credit
Prerequisites: EAM 471 [Min Grade: D]
EAM 491 Entertainment and Arts Management Senior Project 1.0 Credit
Senior Project is a thesis course on a topic of the student's choice over the three quarters of senior year in close cooperation with a faculty advisor. The student will present their final product to a jury in their final quarter of senior year.
Repeat Status: Can be repeated 3 times for 3 credits
Restrictions: Can enroll if major is EAM and classification is Senior.
