Sport Management

Major: Sport Management
Degree Awarded: Master of Science (MS)
Calendar Type: Quarter
Total Credit Hours: 45.0
Co-op Option: None
Classification of Instructional Programs (CIP) code: 52.0299
Standard Occupational Classification (SOC) code: 11-1021

About the Program

The program is designed for individuals working in the sports industry and for those who are and looking to make a career change into the industry. Graduates of the MS program in Sport Management are familiarized with management skills suitable to the broad spectrum of organizations falling within the sport industry. These organizations include professional sports teams and leagues, intercollegiate athletics, sport governing bodies, sport agencies, sport marketing and promotions firms, and other corporate sport enterprises.

The program content provides an integrated educational experience directed toward developing the ability to apply knowledge and skills to the planning, design, implementation, and evaluation of sport programs, and to offer solutions to practical problems in the sport management field. Graduates are expected to be leaders in their chosen area of interest by incorporating the various perspectives from the multidisciplinary training and applying them to current issues in sport and society.

Program Goals

Graduates of the Master of Science in Sport Management will be able to:

  • Apply business and economic fundamentals to the management of sport organizations.
  • Apply the area of law and labor relations to the sports industry and agencies.
  • Use existing technologies and be prepared for emerging technologies in the sport management field.
  • Effectively organize, evaluate and improve and use new information in sports.
  • Utilize the knowledge and skills learned with an experimental learning experience, an applied project or thesis.
  • Understand the role of sport and sports organizations in the broader economy and society at large.

Degree Requirements

Term 1Credits
BUSN 501Measuring and Maximizing Financial Performance3.0
SMT 601Sports Industry Management3.0
 Term Credits6.0
Term 2
SMT 603
or MKTG 601
Sports Marketing
Marketing Strategy & Planning
3.0
SMT 605Sports Economics3.0
 Term Credits6.0
Term 3
SMT 602Sport Law 3.0
STAT 601Business Statistics3.0
 Term Credits6.0
Term 4
SMT 621
or ORGB 640
Leadership in Sport Management
Negotiations for Leaders
3.0
Elective3.0
 Term Credits6.0
Term 5
SMT 604
or 608
Sport Media & Technology
Sport Media & Public Relations
3.0
Elective3.0
 Term Credits6.0
Term 6
SMT 606Social Issues in Sport3.0
Elective3.0
 Term Credits6.0
Term 7
MGMT 601
or ORGB 625
Managing the Total Enterprise
Leadership and Professional Development
3.0
Elective3.0
 Term Credits6.0
Term 8
SMT 630, 699, I699,
or INTB 790
Sports Industry Practicum
Project/Research Thesis
Independent Study in SMT
Seminar in International Business
3.0
 Term Credits3.0
Total Credit: 45.0

Sample Plan of Study

Term 1Credits
BUSN 501Measuring and Maximizing Financial Performance3.0
SMT 601Sports Industry Management3.0
 Term Credits6.0
Term 2
SMT 603
or MKTG 601
Sports Marketing
Marketing Strategy & Planning
3.0
SMT 605Sports Economics3.0
 Term Credits6.0
Term 3
SMT 602Sport Law 3.0
STAT 601Business Statistics3.0
 Term Credits6.0
Term 4
SMT 621
or ORGB 640
Leadership in Sport Management
Negotiations for Leaders
3.0
Elective3.0
 Term Credits6.0
Term 5
SMT 604
or 608
Sport Media & Technology
Sport Media & Public Relations
3.0
Elective3.0
 Term Credits6.0
Term 6
SMT 606Social Issues in Sport3.0
Elective3.0
 Term Credits6.0
Term 7
MGMT 601
or ORGB 625
Managing the Total Enterprise
Leadership and Professional Development
3.0
Elective3.0
 Term Credits6.0
Term 8
SMT 630, 699, I699,
or INTB 790
Sports Industry Practicum
Project/Research Thesis
Independent Study in SMT
Seminar in International Business
3.0
 Term Credits3.0
Total Credit: 45.0

Sport Management Faculty

Lawrence Cohen, JD (Temple University). Assistant Teaching Professor. Sports and antitrust law; tickets sales data analytics; sport sponsorship trends.
Amy Giddings, PhD (Temple University) Director, Sport Coaching Leadership. Associate Teaching Professor. International aspects of sport and culture, principles of coaching, teambuilding, group dynamics, minority issues in sport including availability and accessibility concerns, character development.
Joel Maxcy, PhD (Washington State University) Department Head, Sport Management. Associate Professor. Economics of sport; labor economics & policy; economics of antitrust & regulation.
Jim Reese, EdD (University of Northern Colorado). Associate Professor. Sport ticket sales, strategies, and operations; quantitative analysis and statistics for sport; economic aspects of sport management.
Ellen Staurowsky, EdD (Temple University) Interim Associate Director, Center for Hospitality and Sport Management. Professor. Social justice issues in sport; gender equity in sport; Title IX pay equity and equal employment opportunity; athlete exploitation; college sport reform; and misappropriation of American Indian imagery in sport.
Karen Weaver, EdD (University of Pennsylvania). Associate Clinical Professor. Sport marketing & promotions, public relations, media, and leadership in sport.
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