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SMT 201 Sports Marketing, Promotion, and Public Relations 4.0 Credits
Students will build an integrated marketing plan for a sporting event by first describing how the four Ps of marketing are applied in sports. Students learn about the uses of the essential elements of marketing. Students will be able to identify the conventions of sport promotions and public relations.
Repeat Status: Not repeatable for credit
Prerequisites: MKTG 201 [Min Grade: D] (Can be taken Concurrently)
Sport Business
http://catalog.drexel.edu/undergraduate/collegeofbusiness/sportbusiness/
Major: Sport Business Degree Awarded: Bachelor of Science in Business Administration (BSBA) Calendar Type: Quarter Total Credit Hours: 180.0 Co-op Options: Three Co-op (Five years); One Co-op (Four years); No Co-op (Four years) Classification of Instructional Programs (CIP) code: 31.0504 Standard Occupational Classification (SOC) code: 25-1193
Esport Business
http://catalog.drexel.edu/undergraduate/collegeofbusiness/esportbusiness/
...SMT 262 SMT 201 EAM 315 SMT 290 SMT 260 EAM 361 SMT 325 SMT...
Technology Innovation Management
http://catalog.drexel.edu/undergraduate/collegeofbusiness/technologyinnovationmanagement/
...0 MGMT 201 4.0 BLAW 201 4...MGMT 380 ORGB 420 SMT 372 STAT 202...
Accounting
http://catalog.drexel.edu/undergraduate/collegeofbusiness/accounting/
...0 BLAW 201 4.0 STAT 201 4...MGMT 380 ORGB 420 SMT 372 STAT 202...
Marketing
http://catalog.drexel.edu/undergraduate/collegeofbusiness/marketing/
...4.0 VACATION ECON 201 4.0 CIVC...MGMT 380 ORGB 420 SMT 372 STAT 202...
Operations & Supply Chain Management
http://catalog.drexel.edu/undergraduate/collegeofbusiness/operationandsupplychainmanagement/
...0 BLAW 201 4.0 STAT 201 4...MGMT 380 ORGB 420 SMT 372 STAT 202...
Organizational Management
http://catalog.drexel.edu/undergraduate/collegeofbusiness/organizationalmanagement/
...4.0 VACATION ECON 201 4.0 CIVC...MGMT 451 ORGB 420 SMT 372 STAT 202...
Real Estate Management and Development
http://catalog.drexel.edu/undergraduate/collegeofbusiness/realestatemanagementanddevelopment/
...0 BLAW 201 4.0 STAT 201 4...MGMT 380 ORGB 420 SMT 372 STAT 202...
Business Economics
http://catalog.drexel.edu/undergraduate/schoolofeconomics/businesseconomics/
...4.0 VACATION ECON 201 4.0 CIVC...MGMT 451 ORGB 420 SMT 372 STAT 202...
Legal Studies
http://catalog.drexel.edu/undergraduate/collegeofbusiness/legalstudies/
...0 BLAW 201 4.0 STAT 201 4...MGMT 380 ORGB 420 SMT 372 STAT 202...
Sport Business BSBA / Business Administration MBA
http://catalog.drexel.edu/undergraduate/collegeofbusiness/sportbusinessbsba-mba/
...0 STAT 201 4.0 COM 270 3.0 MKTG 201 4.0 SMT 110...
Hospitality Management
http://catalog.drexel.edu/undergraduate/collegeofnursingandhealthprofessions/hospitalitymanagement/
...0 ECON 201 4.0 MKTG 201 4...courses from CULA or SMT. Writing-Intensive Course...
Accounting (BSBA) / Master of Business Administration (MBA)
http://catalog.drexel.edu/undergraduate/collegeofbusiness/accountingbsba-mba/
...4.0 VACATION ECON 201 4.0 CIVC...MGMT 372 MGMT 451 SMT 372 STAT 202...
Finance BSBA / Business Administration MBA
http://catalog.drexel.edu/undergraduate/collegeofbusiness/financebsba-mba/
...4.0 VACATION ECON 201 4.0 CIVC...MGMT 372 MGMT 451 SMT 372 STAT 202...
Legal Studies BSBA / Business Administration MBA
http://catalog.drexel.edu/undergraduate/collegeofbusiness/legalstudiesbsba-mba/
...0 BLAW 201 4.0 MKTG 201 4...2.0 MGMT 451 SMT 372 STAT 202...
International Business BSBA / Business Administration MBA
http://catalog.drexel.edu/undergraduate/collegeofbusiness/internationalbusinessbsba-mba/
...4.0 VACATION ECON 201 4.0 CIVC...MGMT 372 MGMT 451 SMT 372 STAT 202...
Marketing BSBA / Business Administration MBA
http://catalog.drexel.edu/undergraduate/collegeofbusiness/marketingbsba-mba/
...4.0 VACATION ECON 201 4.0 CIVC...MGMT 372 MGMT 451 SMT 372 STAT 202...
Real Estate Management and Development BSBA / Business Administration MBA
...4.0 VACATION ECON 201 4.0 CIVC...MGMT 372 MGMT 451 SMT 372 STAT 202...
Business Undeclared
http://catalog.drexel.edu/undergraduate/collegeofbusiness/businessundeclared/
...4.0 VACATION ECON 201 4.0 CIVC...MGMT 380 ORGB 420 SMT 372 STAT 202...
Management Information Systems (BSBA) / Business Administration (MBA)
http://catalog.drexel.edu/undergraduate/collegeofbusiness/managementinformationsystemsbsba-mba/
...4.0 VACATION ECON 201 4.0 CIVC...MGMT 372 MGMT 451 SMT 372 STAT 202...
Operations & Supply Chain Management (BSBA) / Business Administration (MBA)
...4.0 VACATION ECON 201 4.0 CIVC...2.0 MGMT 451 SMT 372 STAT 202...
Marketing BSBA / Strategic & Digital Communication MS
...PRST, RMER, SCRP, SCTS, SMT, TVMN). Other graduate...4.0 VACATION ECON 201 4.0 CIVC...
Global Studies BA / Strategic & Digital Communication MS
...PRST, RMER, SCRP, SCTS, SMT, TVMN). Other graduate...Requirement 3.0 ECON 201 4.0 ECON...